Tuesday, December 29, 2020

On The Mark TV/Radio 12/30/20

A New Year approaches. Want to get fit? Eat better? Work for yourself? Father Ryan Rooney from PriestFit, writer and vegan Bess Hochstein, and Jeanne Yocum of “The Self Employment Survival Guide” offer tips. Watch, listen, stream. https://www.youtube.com/watch?v=fIEu_-ZlJds

Westfield News ArtsBeat 12/29/20

Westfield News ArtsBeat 12/29/20. "Best of 2020: Part 2" Great performances, onstage and off. https://thewestfieldnews.com/221388-2/

Wednesday, December 23, 2020

On The Mark TV/Radio 12/23/20

On The Mark TV/Radio. 12/23/20. Four Western New England University students: Emma McCorkindale, Ryan Moran, Adelaide Patterson, and Simone Singletary share their viewpoint on “What Young People Think”. https://www.youtube.com/watch?v=nPzFwkJ2o2g

Tuesday, December 22, 2020

Westfield News ArtsBeat 12/22/20

Westfield News ArtsBeat 12/22/20. The Arts Year 2020 in Review, Part 1. Outstanding productions, directors, designers, and innovations during a difficult year. https://thewestfieldnews.com/arts-beat-349/

ArtsBeat on Pioneer Valley Radio 12/22/20

New ArtsBeat on Pioneer Valley Radio’s Brad Shepard Today. Reviews of Barrington Stage’s “Holiday Getaway” and Playhouse on Park’s “All is Calm: The Christmas Truce of 1914”. “Russian Troll Farm” is back at TheaterWorks, and First Night Northampton goes virtual. segment begins at 1:08 http://pioneervalleyradio.com/2020/12/22/11708/

Friday, December 18, 2020

ArtsBeat TV/Radio 12/18/20

ArtsBeat TV/Radio 12/18/20. Jazz musician Hailey Brinnel and filmmaker Carl Bartels. https://www.youtube.com/watch?v=5ijD9cTnP40

Tuesday, December 15, 2020

Westfield Nrws ArtsBeat 12/15/20

Westfield News ArtsBeat 12/15/20. News of Goodspeed, Silverthorne, Hartford Stage, and stages in WMass and No.CT. https://thewestfieldnews.com/arts-beat-348/

ArtsBeat on Pioneer Valley Radio 12/15/20

New ArtsBeat on Pioneer Valley Radio’s Brad Shepard Today. “A Community Carol” from Hartford Stage; Pink Martini from The Mahaiwe; “Merry Christmas, Darling” from Goodspeed, and Tina Fabrique as Ella Fitzgerald from TheaterWorks segment begins at 2:30. http://pioneervalleyradio.com/2020/12/15/brad-shepard-today-tuesday-december-15-2020/

Friday, December 11, 2020

Succeeding in Small Business Article / December 2020

My December article for Succeeding in Small Business. https://www.succeedinginsmallbusiness.com/your-staff-is-part-of-your-public-relations-effort/

ArtsBeat TV/Radio 12/11/20

New ArtsBeat TV/Radio 12/11/20. Guests include Silverthorne Theater Co-Founder Lucinda Kidder and author and publisher Linda Cardillo. https://www.youtube.com/watch?v=nHvzwwPLXBs

Wednesday, December 9, 2020

On The Mark TV/Radio 12/9/20

New episode. On the Mark from WCPC15 and 89.5fm/WSKB. Heroes of the Pandemic. Teachers. Janine Fondon from Bay Path University, Lisa Bianconi of Kurn Hattin Homes, and Pauline Jacek from Longmeadow High School. https://www.youtube.com/watch?v=0Tt9huIyaHI

Tuesday, December 8, 2020

Westfield News ArtsBeat 12/8/20

Westfield News ArtsBeat 12/08/20. "All is Calm: The Christmas Truce of 1914" at Playhouse on Park, plus news from Berkshire Theatre Group, Barrington DStage, TheaterWorks Hartford and more. https://thewestfieldnews.com/arts-beat-347/

ArtsBeat on Pioneer Valley Radio 12/08/20

NewArtsBeaton Pioneer Valley Radio’s Brad Shepard Today. Playhouseon Park streams “All is Calm: The Christmas Truce of 1914”;Holyoke Civic Symphony’s “Home Again For the Holidays and more.Segmentbegins at 3:00. Segment begins at: 3:00  http://pioneervalleyradio.com/2020/12/08/brad-shepard-today-tuesday-december-8-2020/

Friday, December 4, 2020

ArtsBeat TV/Radio 12/04/20

ArtsBeat TV/Radio 12/04/20. David Adkins and Tim Jones from Berkshire Theatre Group's "Holiday Memories" and actor Tara Franklin in the kitchen with "Sweet Sam Bakes". https://www.youtube.com/watch?v=CBhTZ18HTsg

Thursday, December 3, 2020

Westfield News Review: Holiday Memories

Westfield News review of Berkshire Theatre Group's Holiday Memories directed by Eric Hill. Theatre under the stars on a cold winter's night. https://thewestfieldnews.com/review-holiday-memories-at-berkshire-theatre-group/

Pioneer Valley Radio: Review: Christmas on the Rocks

Pioneer Valley Radio review of TheaterWorks Hartford's Christmas on The Rocks. segment begins at: 1:52 http://pioneervalleyradio.com/2020/12/03/brad-shepard-today-thursday-december-3-2020/

Wednesday, December 2, 2020

On The Mark TV/Radio 12/02/20: What Young People Think

New Episode. What Young People Think. Westfield Technical Academy teacher Joe Douglass and his students Ariana, Madison and Devante share their thoughts on current events. On The Mark. TV/Radio. https://www.youtube.com/watch?v=LnHmKPkzwR0

Tuesday, December 1, 2020

Westfield News ArtsBeat 12/01/20

Westfield News ArtsBeat 12/01/20. Berkshire Opera's 2021 season; "A Community Carol" at Hartford Stage, DinoFest, Kelli O'Hara in Storrs, and arts news for WMass and No.CT. https://thewestfieldnews.com/arts-beat-346/

ArtsBeat on Pioneer Valley Radio 12/01/20

New ArtsBeat on Pioneer Valley Radio’s Brad Shepard Today. A review of “Holiday Memories outside of Berkshire Theatre Group. And, Kelli O’Hara, Shakespeare & Company New Horizons and DinoFest come to town. Segment begins at: 4:30.  http://pioneervalleyradio.com/2020/12/01/brad-shepard-today-tuesday-december-1-2020/

Friday, November 27, 2020

ArtsBeat TV/Radio 11/27/20

New ArtsBeat TV/Radio The shaken, twisted, and stirred “Christmas on The Rocks” returns to TheaterWorks Hartford, and we hang out with its zany star Jenn Harris. Watch/listen on WCPC15 and 89.5fm or stream. https://www.youtube.com/watch?v=ZufdXE1DS1c

Wednesday, November 25, 2020

On the Mark 11/25/20

On the Mark TV/Radio 11/25/20. Chatting with Northfield Mount Hermon archivist Peter Weis. https://www.youtube.com/watch?v=rPBkSyed0QE

Tuesday, November 24, 2020

Westfield News ArtsBeat 11/24/20

Westfield News ArtsBeat 11/24/20. Christmas on The Rocks returns to TheaterWorks Hartford; LAVA Climate Change theatre; Goodspeed's new Anne of Green Gables concept album and arts news for WMass and No.CT. https://thewestfieldnews.com/arts-beat-345/

ArtsBeat on Pioneer Valley Radio 11/24/20

New ArtsBeat on Pioneer Valley Radio’s Brad Shepard Today. Christmas on The Rocks returns to TheaterWorks Hartford; no Broadway at the Bushnell through August. Berkshire Opera Festival announces its 2021 season and more. Segment starts at: 5:50 http://pioneervalleyradio.com/2020/11/24/brad-shepard-today-tuesday-november-24-2020/

Sunday, November 22, 2020

December Client Letter

December,  2020Dear Clients, Colleagues and Friends,We're pleased to showcase our clients’ activities.The Jazz Ensembles of Mount Holyoke College perform the world premiere of Mark Gionfriddo’s  For A Fallen Veteran, an homage to the dozens of soldiers who died of COVID19 at The Holyoke Soldiers Home, on their Hot Jazz For A Cold Night concert December 10. The virtual performance, free on ZOOM, will be narrated by WWLP meteorologist Brian Lapis (who stars as Fred Kelley in The Big Broadcast!). The concert also includes holiday favorites and a guest appearance by members of The Young@Heart Chorus. For details: https://mtholyoke.zoom.us/j/96724667668 Game Changers in Medicine launched episode 5, the story of the discovery of insulin, a lifesaver for millions who live with diabetes. A bonus episode will be released shortly.  The series, hosted by medical futurist Dr. Rubin Pillay, and written by Sharon Johnson, has already covered Vitamin K, the smallpox vaccine, warfarin and the x-ray.. Check out the website for past episodes, bonus materials, and bios of the team. www.gamechangersinmedicine.com.  The Longmeadow Adult Community Center Fund launched the public phase of its capital campaign to furnish the new community center on Maple Road. Consider supporting their cause on Giving Tuesday, December 1. Tax-deductible contributions can be made online.  For campaign details:  https://www.longmeadowadultcenterfund.org/ The Capitol Steps have paused all live performances in Washington, DC and on tour, until it is deemed safe for audiences and performers alike. Their website and YouTube channels have plenty of archival materials. They also have CDs available for holiday gifts. For updated performance information: http://www.capsteps.com/live/ Gaslight Entertainment, producers of Westfield Concerts, has paused all live performances, until it is deemed safe for audiences and performers alike. Construction is almost complete at Westfield Women's Club to provide handicapped accessibility for concerts. For details on Westfield Concerts: www.westfieldconcerts.com. Shameless Self-Promotion On The Mark, my new talk show series, airs on WCPC15 and 89.5fm/WSKB, on Wednesday mornings. Episodes air at either 8AM or 9AM. To stream: wskb.org or westfieldtv.com. Archived episodes are available at WSKB Community Radio’s YouTube page. https://www.youtube.com/channel/UCjzPcoGhNs723gdf2cFc1pQ.  I’m thrilled with a couple of recent episodes: ***What Young People Think, featuring Matthew Jones, a recent Manhattanville College graduate; Jason Martins, a third year student at Western New England University (who also works on my social media team), and Mariel Picknelly, a first year college student who is known as the international singer and social media influencer Mariel Darling. https://www.youtube.com/watch?v=te1f4jJ46cM ***Radio Days, which features local radio veteran Brad Shepard, national radio producer Bernadette Duncan, and public radio’s Susan Kaplan.  https://www.youtube.com/watch?v=xAJniEesJl4 ***Let’s Go Flying, with Westfield Barnes Regional Airport’s Chris Willenborg, Jeff Stone who began his airline career at Bradley International Airport with People Express, and veteran airline captain Don Stanton. https://www.youtube.com/watch?v=YP-YzFuBMRY ArtsBeat TV/Radio on WCPC15 and 89.5fm/WSKB. Episodes air Fridays at 8AM. Archived episodes are available at WSKB Community Radio’s YouTube page. https://www.youtube.com/channel/UCjzPcoGhNs723gdf2cFc1pQ  ArtsBeat appears every Tuesday morning on Pioneer Valley Radio’s Brad Shepard Today program, available for streaming at 6AM. http://pioneervalleyradio.com/category/programs/brad-shepard-today/ ArtsBeat in Print runs on Tuesdays in The Westfield News. https://thewestfieldnews.com/ Succeeding in Small Business runs my monthly marketing and public relations columns. https://www.succeedinginsmallbusiness.com/ T’is the season of giving. In lieu of holiday cards and client gifts, I’ll once again be making contributions to local non-profits who work towards the greater good in our community.  Special thanks to my great team of partners this year. Without the support of Eagan Pictures, Maureen Sullivan Media, Ben Jacek, Jason Martins, Peter Cowles, Brad Shepard, Hope Tremblay, Jeanne Yocum, and others, we couldn’t do what we do.  We appreciate the people we get to work with: Elaina Newport and Mark Eaton at The Capitol Steps; Patrick Berry and Jay Pagluica at Gaslight Entertainment; Mark Gionfriddo at the Jazz Ensembles of Mount Holyoke College; Diane Pearlman at Berkshire Film and Media Collaborative; Mike Thornton at the Mike Thornton Agency; Marybeth Bergeron and Janine McVay at the Longmeadow Adult Community Center Fund; and The Dramatic Health team: Sean Moloney, Sharon Johnson, Rolando Nieves, Lauren Wiegand, and Tom Sliwakowski. Thank you.  And, I’m appreciative of the publicists who helped make ArtsBeat a breeze. In no particular order of gratitude: Paul Marte, Theresa MacNaughton, Freddie McInenery, Michael McKiernan, Elisa Hale, Natalie Noack, Angela Combest, Gail Burns, Katie Watts, Becky Brighenti, Jason Weixelman, Charlie Siedenburg, Shawn Farley, Lynn Nichols, and Vanessa Cerillo. And to some of the creatives always willing to connect me with good material. Alexander Sovronsky, James Barry, Tara Franklin, Jacques Lamarre, Bari Biern, Tony Dunne, and more. Thank you, and happy holidays.

Friday, November 20, 2020

ArtsBeat TV/Radio 11/20/20

NewArtsBeat tTV/RadioMarkGionfriddo previews Jazz Ensembles of Mount Holyoke College’s “HotJazz For A Cold Night” and The Mahaiwe’s Janis Martinson and GabeNapoleon talk aboutGreat Barrington’s treasure.https://www.youtube.com/watch?v=txHKmbwvhBk

Wednesday, November 18, 2020

On the Mark TV/Radio 11/18/20

Let’s Go Flying! The new episode of “On The Mark. WED November 18 at 8AM. Chris Willenborg takes us behind the scenes at Westfield’s Barnes Regional Airport. Jeff Stone shares his experiences at People Express at Bradley. Don Stanton reminisces about flying those jumbo jets across the pond. Takes off after 8AM https://www.youtube.com/watch?v=YP-YzFuBMRY

Westfield News Review: TheaterWorks The Who & The What

My Westfield News review of TheaterWorks Hartford's "The Who & The What". https://thewestfieldnews.com/review-the-who-the-what-streams-from-theaterworks/

Tuesday, November 17, 2020

Westfield News ArtsBeat 11/17/20

Westfield News ArtsBeat 11/17/20. The Who & The What at TheaterWorks Hartford, UMASS Multiband Pops, Holiday Inn on PBS, Marnie from the Met and arts news for WMass and NoCT. https://thewestfieldnews.com/arts-beat-344/

ArtsBeat on Pioneer Valley Radio 11/17/20

ArtsBeat on Pioneer4 Valley Radio's Brad Shepard Today. A review of TheaterWorks Hartford "The Who & The What" plus arts news for WMass and No.CT. segment begins at: 3:23 http://pioneervalleyradio.com/2020/11/17/brad-shepard-today-tuesday-november-17-2020/

Friday, November 13, 2020

My Article About Giving Tuesday

My November article for Succeeding in Small Business. Promotional strategies for GivingTuesday. https://www.succeedinginsmallbusiness.com/plan-your-communications-for-giving-tuesday/

ArtsBeat TV/Radio 11/13/20

ArtsBeat TV/Radio 11/13/20. Godfrey Simmons from Hartford’s HartBeat Ensemble theatre and Matt Longhi of UMASS Music and Dance Department. https://www.youtube.com/watch?v=eAmKUtDvzrU

Wednesday, November 11, 2020

On The Mark TV/Radio 11/11/20

New "On The Mark" TV/Radio. Radio Days with veteran broadcaster Brad Shepard; radio producer and author Bernadette Duncan, and public media reporter Susan Kaplan. https://www.youtube.com/watch?v=xAJniEesJl4

Tuesday, November 10, 2020

Media Release: Game Changers in Medicine Podcast on Insulin

NEW GAME CHANGERS IN MEDICINE EPISODE ABOUT THE DISCOVERY OF INSULIN PREMIERES ON WORLD DIABETES DAY, NOVEMBER 14 NEW YORK, November 12, 2020/PRNewswire/ -- Game Changers in Medicine, the new monthly podcast from Dramatic Health, premieres its fifth episode “Insulin: The lucky coin toss and improbable partnership that led to this life-saving elixir” on World Diabetes Day, November 14, 2020. Insulin was discovered almost 100 years ago and has been saving the lives of patients with diabetes ever since. Currently, more than 460 million people worldwide suffer from some form of diabetes. Produced by Dramatic Health co-founder and CEO Sean T. Moloney, the series is hosted by renowned medical futurist Dr. Rubin Pillay of the University of Alabama at Birmingham (UAB). For details on the podcast series, visit www.gamechangersinmedicine.com The Dramatic Health and Game Changers in Medicine teams have gathered a distinguished group of experts to discuss the science and serendipity behind the discovery of insulin, and to offer their perspectives on the ongoing search for a cure for diabetes. Participants in “Insulin: The lucky coin toss and improbable partnership that led to this life-saving elixir” include: Jay S. Skyler, MD, MACP is currently a Professor of Medicine, Pediatrics, & Psychology, in the Division of Endocrinology, Diabetes & Metabolism, Department of Medicine, University of Miami Leonard M. Miller School of Medicine. He served as Director of that division from 2000 to 2004. He is Deputy Director of Clinical Research and Academic Programs at the Diabetes Research Institute. Grant Maltman, curator of the Banting House National Historic Site of Canada, in London, Ontario, coordinates cultural resource management and heritage presentation at Banting House--the birthplace of insulin. Toby Smithson, MS, RDN, CDE is a registered dietitian nutritionist (RDN) and certified diabetes educator (CDE) who has successfully managed her own Type 1 diabetes for more than 45 years. According to Executive Producer Sean Moloney, “We have an abundance of material, including an interview with Dr. H. Franklin Bunn, the hematologist at Harvard Medical School, who co-discovered the hemoglobin A1c, a major diagnostic indicator of prediabetes and diabetes. Dr. Bunn appeared in the premiere episode of Game Changers in Medicine last July.” A bonus episode of “Insulin: The lucky coin toss and improbable partnership that led to this life-saving elixir” will be released at the end of November. Dramatic Health, a national healthcare video company, is the producer of the six-part podcast series Game Changers in Medicine. Previous episodes have included: the premiere podcast about Vitamin K and an enterprising Boston house doctor; the creation of a smallpox vaccine and its parallels to today’s urgent search for a COVID-19 vaccine; the history of the blood thinner warfarin, a rat poison turned game-changer in cardiology, and the development of the X-ray. All episodes, a series backgrounder, and additional material about the podcast series are available at www.gamechangersinmedicine.com and can be accessed wherever you find your podcasts. -30- Contact: Mark G. Auerbach. press@gamechangersinmedicine.com For additional details on the episode participants: Diabetes Research Institute Foundation. https://www.diabetesresearch.org/ Banting House: Birthplace of Insulin. https://bantinghousenhsc.wordpress.com/ Toby Smithson and Diabetes Every Day. https://www.diabeteseveryday.com/meet-toby/

Westfield News ArtsBeat 11/10/20

Westfield News ArtsBeat 11/10/20. Million dollar gifts to Barrington Stage and Berkshire Theatre Groups. News from TheaterWorks Hartford, Connecticut Repertory Theatre, the Mahaiwe and more. https://thewestfieldnews.com/arts-beat-343/

ArtsBeat on Pioneer Valley Radio 11/10/20

New ArtsBeat on Pioneer Valley Radio’s Brad Shepard Today. News from TheaterWorks Hartford, Silverthorne Theater, Wynton Marsalis, James Barry and more. Segment begins at: 3:55 http://pioneervalleyradio.com/2020/11/10/brad-shepard-today-tuesday-november-10-2020/

Monday, November 9, 2020

Sunday, November 8, 2020

Media Release: Mount Holyoke Jazz Ensembles Premiere Mark Gionfriddo's "For A Fallen Veteran" on December 10

DATELINE: November 10, 2020FOR IMMEDIATE RELEASE MARK GIONFRIDDO’S “FOR A FALLEN VETERAN” TO HAVE WORLD PREMIERE WITH JAZZ ENSEMBLES OF MOUNT HOLYOKE COLLEGE ON DECEMBER 10  South Hadley, MA--For A Fallen Veteran, a new jazz composition by Mark Gionfriddo, creator of The Big Broadcast!,  will have its world premiere performance on Thursday, December 10, at 7PM at The Jazz Ensembles of Mount Holyoke College’s Hot Jazz On A Cold Night concert on ZOOM.Hot Jazz for a Cool Night, is the annual December holiday season concert showcasing The Jazz Ensembles of Mount Holyoke College. The program, in addition to Gionfriddo’s For A Fallen Veteran, include: “The Johnson Rag”, “Silver Bells”, “Rebecca” with singers from the internationally acclaimed Young@Heart Chorus, “Deck The Halls”, “I’ve Got My Love to Keep Me Warm / Happy Holiday”, “Java Jive” and “Winter Wonderland”.A Holyoke native, Gionfriddo was inspired by the recent deaths of so many veterans at the Holyoke Soldiers Home due to COVID-19.  For A Fallen Veteran will feature the Mount Holyoke College Chamber Jazz Ensemble, with narration by Brian Lapis, WWLP22News meteorologist, who annually plays emcee “Fred Kelley” in The Big Broadcast! Gionfriddo has also worked with The Berkshire Theatre Group and The Young@Heart Chorus.According to Gionfriddo, "I, like many of my fellow Holyokers, have been greatly saddened by the loss of 76 veterans at the Holyoke Soldiers Home due to COVID-19. My emotions inspired me to write a piece of music to memorialize their loss and to try to comfort their loved ones in at least some small way- to let them know that we won't forget these veterans. "The performance of For A Fallen Veteran can be accessed free on ZOOM at https://mtholyoke.zoom.us/j/96724667668-30-

Friday, November 6, 2020

ArtsBeat TV/Radio 11/06/20

8AM Today New #ArtsBeat on WCPC15 and 89.5fm/WSKB. Catch up with WAM Theatre’s Talya Kingston, director of “The Thanksgiving Play” by MacArthur genius award winner Larissa FastHorse; and Springfield Symphony Maestro Kevin Rhodes. https://www.youtube.com/watch?v=GaKV7wyg66M

Wednesday, November 4, 2020

On The Mark TV/Radio 11/4/20

New On The Mark. What Young People Think. Matthew Jones, Mahattanville College ‘20, Jason Martins, Western New England ‘22, and Mariel Picknelly, Western New England ‘24 share their thoughts on current events. https://www.youtube.com/watch?v=te1f4jJ46cM

Tuesday, November 3, 2020

Westfield News ArtsBeat 11/03/20

Westfield News ArtsBeat 11/3/20. Hershey Felder, Berkshire Theatre Group, PITI Theatre, Silverthorne Theatre updates and arts news for WMass and No.CT. https://thewestfieldnews.com/arts-beat-342/

ArtsBeat on Pioneer Valley Radio 11/3/20

New #ArtsBeat on Pioneer Valley Radio’s Brad Shepard Today. Barrington Stage and Berkshire Theatre Group receive million dollar donations; WAM Theatre’s ROE is a huge success, and a new music piece remembers the Holyoke Soldier’s Home COVID victims. Segment begins at 3:03. http://pioneervalleyradio.com/2020/11/03/brad-shepard-today-tuesday-november-3-2020/

Friday, October 30, 2020

ArtsBeat TV/Radio 10/30/20

New #ArtsBeat TV Radio Friday at 8AM. Steve Perry, Principal Tuba for Springfield Symphony and Hartford Symphony shares insights on the pandemic’s impact on orchestras, and actor Rylan Morsbach previews WAM’s Thanksgiving Play. Tune in or stream on WCPC15, 89.5fm/WSKB, westfieldtv.org, wskb.org. Or watch on YouTube. https://www.youtube.com/watch?v=11JcJlaLjPA

Wednesday, October 28, 2020

On The Mark TV/Radio 10/28/20

New On The Mark on WCPC15 and 89.5fm/WSKB. The Cannabis Industry: How big is it? What kind of economic impact could it have? How is it regulated for quality? What should a consumer know? Different Leaf’s Michael Kusek Tom Keenan from Cannabis Connection and Morriss Partee of Emerald River discuss.. https://www.youtube.com/watch?v=g_lAzCSPQyQ

Tuesday, October 27, 2020

Westfield News ArtsBeat 10/27/20

Westfield News ArtsBeat 10/27/20. Harriet Harris, Martha Richards, WAM Theatre, Barrington Stage Silverthorne and arts nerws for WMass and No.CT. https://thewestfieldnews.com/arts-beat-341/

Pioneer Valley Radio ArtsBeat 10/27/20

New #ArtsBeat on Pioneer Valley Radio’s Brad Shepard Today, arts news from Barrington Stage, Shakespeare and Company, UCONN Jorgensen, Goodspeed, TheaterWorks and more. Stream after 6AM. segment begins at 4:05 http://pioneervalleyradio.com/2020/10/27/brad-shepard-today-tuesday-october-27-2020/

Sunday, October 25, 2020

November Client Letter

November, 2020 Dear Clients, Colleagues and Friends, We're pleased to showcase our clients’ activities. The Big Broadcast! Is contemplating a broadcast on March 5, 2021. It will be in a virtual format, presented by the Jazz Ensembles of Mount Holyoke College. Creator Mark Gionfriddo is currently working on a jazz composition, For A Fallen Veteran, to memorialize the veterans who died from COVID19 complications at the Holyoke Soldiers Home. The untitled piece will be performed virtually on December 10. Brian Lapis, WWLP22 News meteorologist and emcee of The Big Broadcast! will narrate. The Longmeadow Adult Community Center Fund launched the public phase of its capital campaign to furnish the new community center, now under construction on Maple Road in Longmeadow, MA. They’re hoping for support during the upcoming holiday season. For campaign details:  https://www.longmeadowadultcenterfund.org/ The Capitol Steps have paused all live performances in Washington, DC and on tour, until it is deemed safe for audiences and performers alike. Their website and YouTube channels have plenty of archival materials. For updated performance information: http://www.capsteps.com/live/ Gaslight Entertainment, producers of Westfield Concerts, has paused its concert series at the Westfield Women's Club, until it is deemed safe to hold public performances in that venue. For details on Westfield Concerts: www.westfieldconcerts.com. Game Changers in Medicine launched episode 4, the story of the X-Ray, and its impact on our lives from orthopedics to airport security. The series, hosted by medical futurist Dr. Rubin Pillay, and written by Sharon Johnson, has already covered Vitamin K, the smallpox vaccine, and warfarin.Upcoming episodes in the works include stories on penicillin. A new episode about insulin debuts this month. Check out the website for past episodes, bonus materials, and bios of the team. www.gamechangersinmedicine.comShameless Self-Promotion On The Mark, my new talk show series, airs on WCPC15 and 89.5fm/WSKB, on Wednesday mornings. We’ve got an interesting line-up of programs, including a chat with First Responders during the pandemic; writing medical narratives in fiction and non-fiction, and how the cannabis industry works in Western Massachusetts. Upcoming episodes include interviews with high school and college students about what young people think, and “Let’s Go Flying” with interviews about Barnes Airport, flying for Peoples’ Express and flying for Delta. Episodes air at either 8AM or 9AM. To stream: wskb.org or westfieldtv.com. Archived editions will reside on YouTube. Here's a sample of an On The Mark program about first responders. Guests included: Dr. Brian Sutton, Brendan Monahan , health PR practioner with InkHouse, and EMT Ben Jacek. https://www.youtube.com/watch?v=NxrckvWH3ek ArtsBeat TV/Radio on WCPC15 and 89.5fm/WSKB. Episodes air Fridays at 8AM. To stream: wskb.org or westfieldtv.com. Archived episodes are available at WSKB Community Radio’s YouTube page. https://www.youtube.com/channel/UCjzPcoGhNs723gdf2cFc1pQ  I’m really very proud of the interview I did with J.L. Homan, Westfield resident and author of the memoirs, Out Here in The Stars. James and I were both involved in the 1977 national tour and Broadway run of Hello, Dolly! With Carol Channing. We both lived in the same neighborhood in New York City, frequented the same restaurants, clubs, and parties, but never met, until introduced by Patrick Berry at The Press Room. https://www.youtube.com/watch?v=5LDGwj9WJbA ArtsBeat appears every Tuesday morning on Pioneer Valley Radio’s Brad Shepard Today program, available for streaming at 6AM. http://pioneervalleyradio.com/category/programs/brad-shepard-today/ ArtsBeat in Print runs on Tuesdays in The Westfield News. https://thewestfieldnews.com/My Succeeding in Small Business September article talked about when to hire a public relations specialist.  https://www.succeedinginsmallbusiness.com/should-you-hire-a-public-relations-expert  Thanks so much to Suzanne Hendery at Renown Health who helped me market Game Changers in Medicine and assisted me in securing Brendan Monahan as a guest for On The Mark. And, thanks to my great team at Game Cnangers in Medicine, and my tireless team at MGAPR...Jason Martins and Ben Jacek. Best wishes for a happy Thanksgiving. Despite this weird year, from the film version of “Cats” to the Pandemic, toilet paper hoarding, murder hornets, cicadas, social distancing, and, wait, there’s probably more...there’s plenty to be thankful for.

Friday, October 23, 2020

ArtsBeat TV/Radio 10/23/20

New #ArtsBeat TV/Radio with Bob Cilman from Young@Heart Chorus and Glenn Siegel from Magic Triangle and Pioneer Valley Jazz Shares. https://www.youtube.com/watch?v=zQSMVXEBs6U

Wednesday, October 21, 2020

on The Mark TV/Radio 10/21/20

New Episode. “On The Mark” First Responders: Who are they? How do they become one? How do they maintain their strength? Their health? Their motivation? Brian Sutton, MD. Brandon Monahan, VP Healthcare. InkHouse Media and Marketing and EMT/firefighter Ben Jacek https://www.youtube.com/watch?v=NxrckvWH3ek

Tuesday, October 20, 2020

Westfield News ArtsBeat 10/20/20

Westfield Nerws ArtsBeat 10/20/20. American Dreams comes to the area thanks to a consortium of CT arts groups. Tony Award nominations, Larissa FastHorse, and arts news for WMass and No.CT. https://thewestfieldnews.com/arts-beat-340/

ArtsBeat on Pioneer Valley Radio 10/20/20

New #ArtsBeat on Pioneer Valley Radio’s Brad Shepard Today. American Dreams brings Connecticut arts groups together. Hailey Brinnel is a finalist in a national jazz competition. Remembering pianist Nadine Shank and more. segment starts at: 1:52 http://pioneervalleyradio.com/2020/10/20/brad-shepard-today-tuesday-october-20-2020/

Friday, October 16, 2020

ArtsBeat TV/Radio 10/16/20

New #ArtsBeat TV Radio. WAM designer Juliana von Haubrich talks about “Roe”, Lisa Loomer’s backstory of the Roe v. Wade ruling, and Longmeadow singer Mariel Darling. https://www.youtube.com/watch?v=11u4LFHsg_A

Wednesday, October 14, 2020

My October Article: Succeeding in Small Business

My October Article for Succeeding in Small Business. You have to roll with the punches to remain flexible during challening times. https://www.succeedinginsmallbusiness.com/rolling-with-the-punches-reshaping-your-small-business-to-fit-the-new-normal/

Series Premiere: On The Mark

Series Premiere Today. “On The Mark”. The Pandemic and the Medical Narrative. What kind of stories will emerge from the pandemic? Stories of survivors? Caregivers? First responders? Scientists? James Homan, Suzanne Strempek Shea and Sharon Johnson guest. https://www.youtube.com/watch?v=juNV-rMvVzw

Tuesday, October 13, 2020

Westfield News ArtsBeat 10/13/20

Westfield News ArtsBeat 10/13/20. “ROE” at WAM, Russian Troll Farm at Theaterworks, Berkshire Opera’s The Trial of Susan B. Anthony, and arts news for WMass and No. CT. https://thewestfieldnews.com/arts-beat-339/

ArtsBeat on Pioneer Valley Radio 10/13/20

#ArtsBeat on Pioneer Valley Radio’s Brad Shepard Today. News from WAM Theatre, Berkshire Opera, and TheaterWorks. Susan Mikula’s latest exhibit in Northampton, and Tony Awards news. segment begins at: 1:50. http://pioneervalleyradio.com/2020/10/13/brad-shepard-today-tuesday-october-13-2020/

Friday, October 9, 2020

ArtsBeat TV/Radio 10/9/ 20: J.L. Homan

ArtsBeat TV/Radio 10/9/20. An interview with J.L. Homan about his memoir “Out Here in The Stars”. A Broadway dancer turns caregiver to his longtime partner as he fights a brain tumor. https://www.youtube.com/watch?v=5LDGwj9WJbA

Tuesday, October 6, 2020

Westfield News ArtsBeat 10/06/20

Westfield News ArtsBeat. 10/06/20. TheaterWorks’ “At The River I Stand”, all-star Mahaiwe gala, news about Hartbeat, Berkshire Theatre Group, Valley Voices “Nailed It” and arts news for WMass and No.CT. https://thewestfieldnews.com/arts-beat-338/

ArtsBeat on Pioneer Valley Radio 10/06/20

Today on Pioneer Valley Radio’s Brad Shepard Today, an #ArtsBeat report on Valley Voices at The Academy of Music, an all-star gala at The Mahaiwe, fall music at Berkshire Theatre Group, and more. Segment begins at: 2:40 http://pioneervalleyradio.com/2020/10/06/brad-shepard-today-tuesday-october-6-2020/

Friday, October 2, 2020

ArtsBeat TV/Radio 10/02/20

New #ArtsBeat TV/Radio. TheaterWorks’ Eric Ort on upcoming productions, and Dee Boyle Clapp from the UMASS Arts Extension Service with resources for the creative economy. Available 8AM https://www.youtube.com/watch?v=6eB9A02Wz2Q

Tuesday, September 29, 2020

Westfield News ArtsBeat 9/29/20

Westfield News ArtsBeat 9/29/20. Resources for those in the creative economy out of work. Jazz at Berkshire Theatre Group, music from UMass, and Arts news from WMass and No.CT. https://thewestfieldnews.com/arts-beat-337/

ArtsBeat on Pioneer Valley Radio 9/29/20

Now streaming. #ArtsBeat on Pioneer Valley Radio’s Brad Shepard Today, news of the Hartford Fringe Festival, Young@Heart Chorus, Black Violin at UMASS FAC, and K&E Theatre’s spooky Whispers from the Wings. Segment begins at: 11:53 http://pioneervalleyradio.com/2020/09/29/brad-shepard-today-tuesday-september-29-2020/

Friday, September 25, 2020

ArtsBeat TV/Radio 9/25/20

New #ArtsBeat TV/Radio 9/25/20. Meet Pat McCorkle and Jeffrey Dreisbach of McCorkle Casting Ltd who cast actors for stage, screen and television, and David Kidwell, Holyoke Civic Symphony Maestro. Available after 8AM https://www.youtube.com/watch?v=q6HgHCGMmOc

Thursday, September 24, 2020

Mark G. Auerbach Public Relations / October Newsletter

 Dear Clients, Colleagues and Friends,

We're pleased to showcase our clients’ activities during this unusual late summer season.

The Longmeadow Adult Community Center Fund launched the public phase of its capital campaign to furnish the new community center, now under construction on Maple Road in Longmeadow, MA. The Campaign hopes to raise $750,000 total. The Board of Directors are all community members from Longmeadow. You can follow their progress on Facebook: https://www.facebook.com/LACCFund For campaign details:  https://www.longmeadowadultcenterfund.org/

The Capitol Steps have paused all live performances in Washington, DC and on tour, until it is deemed safe for audiences and performers alike. Their website and YouTube channels have plenty of archival materials. For updated performance information: http://www.capsteps.com/live/

Gaslight Entertainment, producers of Westfield Concerts, has paused its concert series at the Westfield Women's Club, until it is deemed safe to hold public performances in that venue. Meanwhile, co-founder Jay Paglauica is co-producing the Studio 120 Sessions, featuring area musicians in concert, for WCPC15. To view Studio 120 Sessions, visit the Westfield Community Programming YouTube page. For details on Westfield Concerts: www.westfieldconcerts.com.

Game Changers in Medicine launches episode 4 on October 7, the story of the X-Ray, and its impact on our lives from orthopedics to airport security. The series, hosted by medical futurist Dr. Rubin Pillay, and written by Sharon Johnson, has already covered Vitamin K, the smallpox vaccine, and warfarin. Check out the website for past episodes, bonus materials, and bios of the team. www.gamechangersinmedicine.com

Shameless Self-Promotion

On The Mark, my new talk show series, debuts on WCPC15 and 89.5fm/WSKB, on Wednesday mornings. We’ve got an interesting line-up of programs, including a chat with First Responders during the pandemic; writing medical narratives in fiction and non-fiction, and how the cannabis industry works in Western Massachusetts. Episodes air at either 8AM or 9AM. To stream: wskb.org or westfieldtv.com. Archived editions will reside on YouTube.

ArtsBeat TV/Radio on 89.5fm/WSKB and WCPC15. Episodes air Fridays at 8AM. To stream: wskb.org or westfieldtv.com. Archived episodes are available at WSKB Community Radio’s YouTube page. https://www.youtube.com/channel/UCjzPcoGhNs723gdf2cFc1pQ 

ArtsBeat appears every Tuesday morning on Pioneer Valley Radio’s Brad Shepard Today program, available for streaming at 6AM. http://pioneervalleyradio.com/category/programs/brad-shepard-today/

ArtsBeat in Print runs on Tuesdays in The Westfield News. https://thewestfieldnews.com/

My Succeeding in Small Business September article talked about when to hire a public relations specialist.  https://www.succeedinginsmallbusiness.com/should-you-hire-a-public-relations-expert/

 

Thanks to Bill Eagan at Eagan Pictures for designing logos for ArtsBeat TV/Radio and On The Mark.

 

Here’s hoping for a colorful Fall.

Wednesday, September 23, 2020

ArtsBeat on Pioneer Valley Radio 9/23/20

 ArtsBeat on Pioneer Valley Radio's "Brad Shepard Today" 9/23/20. A review of "Kennedy: Bobby's Last Crusade" at Playhouse on Park, and news from Barrington Stage and Hartford Symphony Orchestra. Segment begins at: 4:16 http://pioneervalleyradio.com/2020/09/23/brad-shepard-today-wednesday-september-23-2020/

Tuesday, September 22, 2020

Westfield News ArtsBeat 9/22/20

 Westfield News ArtsBeat 9/22/20. UMASS Fine Arts Center salutes Yusef Lateef. Young@Heart launches new album, and arts news for WMass and No.CT. https://thewestfieldnews.com/arts-beat-336/

Saturday, September 19, 2020

Friday, September 18, 2020

ArtsBeat TV/Radio 9/18/20

 New ArtsBeat TV/Radio. Mark G. Auerbach chats with Hartford Stage’s Cynthia Rider and New England PublicMedia’s CEO Martin Miller, celebrating his 25th year in public radio and TV in Western New England. From WCPC15 and 89.5fm/WSKB. https://www.youtube.com/watch?v=G0iVC3o9nLY

Tuesday, September 15, 2020

Westfield News ArtsBeat 9/15/20

 Westfield News ArtsBeat 9/15/20. Powerful season openings at TheaterWorks, WAM, and Playhouse on Park and arts news for WMass and No. CT. https://thewestfieldnews.com/arts-beat-335/

ArtsBeat on Pioneer Valley Radio 9/15/20

 ArtsBeat on Pioneer Valley Radio's "Brad Shepard Today". News from TheaterWorks, Goodspeed, Berkshire Theatre Group, WAM and more. segment begins at: 1:52. 

http://pioneervalleyradio.com/2020/09/15/brad-shepard-today-wednesday-september-15-2020/

Friday, September 11, 2020

AertsBeat TV/Radio 9/11/20

New Episode today at 8AM. ArtsBeat TV/Radio chats with theatre writer Fred Sokol about his new novel, “Destiny” and with Valley Arts Mentors’ Jonathan Mirin, of Piti Theatre .Tune in or stream on WCPC15, 89.5fm/WSKB, westfieldtv.orgwskb.org. Or watch on YouTube. https://www.youtube.com/watch?v=8wIzPoTM3vg

Thursday, September 10, 2020

Tuesday, September 8, 2020

Westfield News Arts Beat 9/8/20

 Westfield News ArtsBeat 9/8/20. Barrington Stage, Berkshire Theatre Group, Playhouse on Park, and six Connecticut theatres make the news. https://thewestfieldnews.com/arts-beat-334/

Pioneer Valley Radio ArtsBeat 9/8/20

 New #ArtsBeat on Pioneer Valley Radio’s “Brad Shepard Today” News about The UMASS Fine Arts Center online season, and a new exhibition by Shawn Farley at the Springfield Museums. Segment begins at: 3:15 http://pioneervalleyradio.com/2020/09/08/brad-shepard-today-tuesday-september-8-2020/

Tuesday, September 1, 2020

Westfield News ArtsBeat 9/1/20

 Westfield News ArtsBeat 9/1/20. A review of JL Homan's memoir "Out Here in The Stars"; Goodspeed brings David Lutken down by the river side. Harriet Harris is Eleanor Roosevelt at Barrington Stage and arts news for WMass and No. CT. https://thewestfieldnews.com/arts-beat-333/

Pioneer Valley Radio ArtsBeat 9/1/20

 New #ArtsBeat on Pioneer Valley Radio’s “Brad Shepard Today” News about Godspell, Goodspeed, Gershwin, and more. Segment begins at: 6:23  http://pioneervalleyradio.com/2020/09/01/brad-shepard-today-september-1-2020/

Thursday, August 27, 2020

Media Release: Game Changers in Medicine Episode 3. Warfarin

 NEW GAME CHANGERS IN MEDICINE EPISODE: WARFARIN--THE LIFE-SAVING ANTICOAGULANT THAT STARTED OUT AS A RAT POISON 


NEW YORK, August 31, 2020 /PRNewswire/ -- Game Changers in Medicine, the new monthly podcast from Dramatic Health, premieres its third episode, Warfarin: How a rat poison became one of the world’s most widely prescribed drugs on September 2, 2020. Warfarin, an anticoagulant, first came into commercial use in 1948 as a rat poison. Just four years later it was approved for medical use in the United States and went on to become one of the world’s most prescribed drugs. Produced by Dramatic Health co-founder and CEO Sean T. Moloney, the series is hosted by renowned medical futurist Dr. Rubin Pillay of the University of Alabama at Birmingham (UAB).


For details on the podcast series, visit www.gamechangersinmedicine.com or hyperurl.co/h4jouh


The Dramatic Health and Game Changers in Medicine teams have gathered a distinguished group of experts to discuss the science and serendipity behind the discovery of warfarin. Dr. Christopher Rowan, a highly recognized cardiologist from Reno, NV’s Renown Health joins the conversation, along with Kevin Walters, Historian and Strategic Research Coordinator at the Wisconsin Alumni Research Foundation (WARF); and Ramya M. Rajagopalan, Ph.D. of the Institute for Practical Ethics at UC/San Diego. Those who listened to our earlier episode on the discovery of the smallpox vaccine will recognize Dr. Paula Traktman, Professor and Dean of Graduate Studies at the Medical University of South Carolina, and formerly affiliated with the Medical College of Wisconsin.


Dramatic Health, a national healthcare video company, is the producer of the six-part podcast series Game Changers in Medicine. The series premiered in July with an episode about Vitamin K and an enterprising Boston house doctor. The August episode showcased the creation of a smallpox vaccine and its parallels to today’s urgent search for a COVID-19 vaccine. Game Changers in Medicine ranked #27 in Apple Podcasts: Life Sciences in the United States according to Chartable as of August 21, 2020.. Both episodes, a series backgrounder, and additional material about the podcast series are available at  www.gamechangersinmedicine.com and can be accessed wherever you find your podcasts.


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Contact: Mark G. Auerbach. press@gamechangersinmedicine.com


Tuesday, August 25, 2020

Westfield News ArtsBeat 8/25/20

 Westfield News ArtsBeat 8/25/20. Hershey Felder streams George Gershwin. News from TheaterWorks, Barrington Stage, WAM Theatre, UMass Fine Arts Center, and arts news from WMass and No.CT. https://thewestfieldnews.com/arts-beat-332/

ArtsBeat on Pioneer Valley Radio 8/25/20

 #ArtsBeat News on today’s Pioneer Valley Radio’s “Brad Shepard Today”. TheaterWorks, Barrington Stage, WAM Theatre seasons; James Barry and Tara Franklin headline Northampton Survival Center benefit, and Mahaiwe’s musical drive-in Labor Day film festival. Segment begins at: 3:18  http://pioneervalleyradio.com/2020/08/25/brad-shepard-today-tuesday-august-25-2020/

Friday, August 21, 2020

ArtsBeat TV/Radio 8/21/20

 New #ArtsBeat TV/Radio features conversation with Springfield Symphony Orchestra’s Susan Beaudry and Michael McKiernan from TheaterWorks in Hartford. Tune in or stream on WCPC15, 89.5fm/WSKB, westfieldtv.org, wskb.org, or watch on YouTube. https://www.youtube.com/watch?v=II4nt3HJ3os

Tuesday, August 18, 2020

August Succeeding in Small Business Article #2

My second column for Succeeding in Small Business for August . How young people are moving forward through the pandemimc. https://www.succeedinginsmallbusiness.com/some-how-to-succeed-advice-from-business-newbies/ 

Westfield News ArtsBeat 8/18/20

 Westfield News ArtsBeat 8/18/20. "Judgement Day" brings Jason Alexander, Patti LuPone, and more online for Barrington Stage; Goodspeed does concerts on the river, and other arts news for WMass and No.CT. https://thewestfieldnews.com/arts-beat-331/

ArtsBeat on Pioneer Valley Radio 8/18/20

 #ArtsBeat on Pioneer Valley Radio’s “Brad Shepard Today”, Tanglewood on Parade with James Taylor, Berkshire Opera Festival, Barrington Stage’s Judgement Day with Jason Alexander and Patti LuPone, and more. segment begins at: 1:13 http://pioneervalleyradio.com/2020/08/18/brad-shepard-today-tuesday-august-18-2020/

Friday, August 14, 2020

ArtsBeat TV/Radio 8/14/21

 New Episode! #ArtsBeat TV/Radio chats with Gaslight Entertainment’s Jay Pagluica about the state of the arts. Keith Girouard from the Massachusetts Small Business Development Center talks about the state of the creative economy in the region. https://www.youtube.com/watch?v=RIJ2lCtxpnk

Wednesday, August 12, 2020

Westfield News ArtsBeat 8/11/20

 Westfield News ArtsBeat 8/11/20. Chester Theatre presents a virtual "King Lear", adapted and directed by Daniel Elihu Kramer; a film doc about Olympia Dukakis screens al fresco in the Berkshires, and arts news for WMass and No.CT. https://thewestfieldnews.com/arts-beat-329/

Tuesday, August 11, 2020

Media Release: Gslight Entertainment Concert Cancellation

 DATELINE:August 11, 2020

FOR IMMEDIATE RELEASE

CANCELLED: LED ZEPPELIN TRIBUTE BAND “KASHMIR” CONCERT AUGUST 29 IN WESTFIELD

The Gaslight Entertainment and the Music Department planned live concert with Kashmir, The Led Zeppelin tribute band, scheduled to be held drive-in style on August 29th, has been cancelled. The concert, which was to be a benefit concert for The Boys and Girls Club of Greater Westfield, would have been held outdoors.

Jay Pagluica of Gaslight Entertainment said "Due to Massachusetts Governor Baker’s recent order to further limit both indoor and outdoor gatherings, we had no option but to cancel the performance. We regret this difficult decision and are sorry for any inconvenience."

Ticket refunds will be made at point of purchase. Online ticket buyers should contact  www.pujrplepass.com. Patrons who purchased their tickets at Rocky's Hardware on Free Street, should obtain refunds at the store.   

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Tuesday, August 4, 2020

Westfield News ArtsBeat 8/4/20

Westfield News ArtsBeat 8/4/20. Barrington Stage and Berkshire Theatre Group enhance summer schedule. Gaslight Entertainment brings Kashmir to Westfield, and arts news for WMass and No.CT. https://thewestfieldnews.com/arts-beat-298/

ArtsBeat on Pioneer Valley Radio 8/4/20

#ArtsBeat on Pioneer Valley Radio Brad Shepard Today. News about Hartford Stage, Barrington Stage and Berkshire Theatre Group. segment begins at: 2:50 

http://pioneervalleyradio.com/2020/08/04/brad-shepard-today-tuesday-august-4-2020/

Friday, July 31, 2020

ArtsBeat TV/Radio 7/31/20

New #ArtsBeat TV/Radio. Meet Tony Dunne, producer of NEPM’s “Connecting Point” and Broadway actor Michael Wartella, who returns to his native Pittsfield to star in “Godspell” at Berkshire Theatre Group. https://www.youtube.com/watch?v=6gAoTfX6Yt0

Tuesday, July 28, 2020

ArtsBeat on Pioneer Valley Radio 7/28/20

New #ArtsBeat on Pioneer Valley Radio’s “Brad Shepard Today”. Mark H. Dold is “Harry Clarke” at Barrington Stage. Kashmir’s Led Zeppelin Tribute comes to Westfield. Hartford Symphony Summer Splash, and more. Segment begins at 2:45 http://pioneervalleyradio.com/2020/07/28/brad-shepard-today-tuesday-july-28-2020/

Westfield News ArtsBeat 7/28/20

Westfield News ArtsBeat 7/28/20. Mark H. Dold stars in Barrington Stage’s “Harry Clarke”; Brian Stokes Mitchell to sing at Berkshire Theatre Group, and arts news for WMass and No.CT. https://thewestfieldnews.com/arts-beat-328/

Monday, July 27, 2020

August Client Letter

August, 2020
Dear Clients, Colleagues and Friends,
We’re pleased to showcase our clients’ activities during this unusual summer season.
The Longmeadow Adult Community Center Fund launched the public phase of its capital campaign to furnish the new community center, now under construction on Maple Road in Longmeadow, MA. The Campaign has already raised over $450,000, and now, with a $50,000 matching challenge grant in place, hopes to raise $750,000 total. The Board of Directors are all community members from Longmeadow. Brad Shepard featured the campaign on Pioneer Valley Radio. segment begins at 6:54 http://pioneervalleyradio.com/2020/07/08/10396/ For campaign details:  https://www.longmeadowadultcenterfund.org/
The Capitol Steps has suspended all live performances in Washington, DC and on tour, until it is deemed safe for audiences and performers alike. Their website and YouTube channels have plenty of archival materials. For updated performance information: http://www.capsteps.com/live/
Gaslight Entertainment, producers of Westfield Concerts, has paused its concert series at the Westfield Women's Club, until it is deemed safe to hold public performances in that venue. Meanwhile, they're sponsors of an outdoor drive-in movie at the Boys and Girls Club of Greater Westfield on August 15, and a drive-in concert with Kashmir, the premier Led Zeppelin tribute band, also a benefit for Boys & Girls Club of Greater Westfield, on August 29.  Co-founder Jay Paglauica is co-producing the new Studio 120 Sessions, featuring area musicians in concert, for WCPC15 and 89.5fm/WSKB. To view Studio 120 Sessions, visit the Westfield Community Programming YouTube page. For details on Westfield Concerts: www.westfieldconcerts.com.
Game Changers in Medicine, the groundbreaking six-part medical history podcast from Dramatic Health, premiered on July 8. The first episode, hosted by medical futurist Dr. Rubin Pillay, and written by Sharon Johnson, is called Vitamin K: This vitamin you’ve never heard of may have saved your life. The next episode, premiering August 5, is: The Smallpox Vaccine: Why this discovery matters now. ,For details: www.gamechangersinmedicine.comYou can also follow the podcast on Facebook, LinkedIn, Twitter, and Instagram. PS. Executive producer Sean Moloney talks about the series in this Pioneer Valley Radio special: 
ArtsBeat from Mark G. Auerbach Public Relations:
ArtsBeat TV/Radio on 89.5fm/WSKB and WCPC15. Episodes air Fridays at 8AM. To stream: wskb.org or westfieldtv.com. Archived episodes are available at WSKB Community Radio’s YouTube page. https://www.youtube.com/channel/UCjzPcoGhNs723gdf2cFc1pQ 
Upcoming ArtsBeat TV/Radio guests include: (July 31) New England Public Media’s Tony Dunne, producer of Connecting Point, and Berkshires native Michael Wartella, who returns home from Broadway to appear in Berkshire Theatre Group’s Godspell. (August 7): WAM Theatre’s Kristen Van Ginhoven and Taneisha Duggan from TheaterWorks. (August 14) Keith Girouard from Massachusetts SBDC and (August 21) Michael McKiernan from TheaterWorks and Springfield Symphony Orchestra Executive Director Susan Beaudry. 
ArtsBeat Arts News appears every Tuesday morning on Pioneer Valley Radio’s Brad Shepard Today program, available for streaming at 6AM. http://pioneervalleyradio.com/category/programs/brad-shepard-today/
ArtsBeat in Print currently runs on Tuesdays in The Westfield News. https://thewestfieldnews.com/
My Succeeding in Small Business article for July deals with keeping a remote team motivated. Thanks to Renown Health's Suzanne Hendery and Longmeadow High School teacher Robert O'Connell for their insights. https://www.succeedinginsmallbusiness.com/keeping-your-team-in-the-loop-and-motivated-when-they-work-at-home/
We welcome Jason Martins to our social media team. And, thank you to Brenda Garton Sjoberg at Western New England University for including Dramatic Health co-founder Sean Moloney and me in a program for her summer course in communications.