ArtsBeat TV/Radio 1/29/21

1/29/21 New ArtsBeat TV/Radio,Guests include Chester Theatre’s Artistic Director Daniel Elihu Kramer, and author Susanne Dunlap. https://www.youtube.com/watch?v=o_0L6w9IBlI

On The Mark TV/Radio 1/27/21

1/27/21 New On The Mark TV/Radio on WCPC15 and 89.5fm/WSKB. Locally grown.. Seva and Kalyan Water from Nutwood Farms grow hazelnuts. Sandy Pearson from the Artisan Beverage Cooperative bottles kombucha and mead. https://www.youtube.com/watch?v=r1btIAN9_iI

Westfield News ArtsBeat 1/26/21

Westfield News ArtsBeat 1/26/21. Elyot and Amanda at Playhouse on Park, UMass Fine Arts Center's Spring Season, TheaterWorks grant and arts news for WMass and No.CT. https://thewestfieldnews.com/arts-beat-353/

ArtsBeat on Pioneer Valley Radio 1/26/21

1/26/21 ArtsBeat on Pioneer Valley Radio’s Brad Shepard Today. News about state and corporate funding for the arts. And, Hershey Felder brings the tales of Sholom Aleichem to life. segment begins at 2:30 http://pioneervalleyradio.com/2021/01/26/brad-shepard-today-tuesday-january-26-2021/

ArtsBeat TV/Radio 1/22/21

New ArtsBeat TV/Radio on WCPC15 and 89.5fm/WSKB. We chat with Playhouse on Park’s Tracy Flater, and meet documentary filmmaker Gary Hochman, a Longmeadow native who filmed “Deadly Deception at Sobibor”.https://www.youtube.com/watch?v=PWcs58HQaEg

1/21/21. My NPR Morning Edition Appearance on NEPR

Usually, I'm the interviewer. Today, I'm the interviewee. Thanks, Jill Kaufman for including me in your New England Public Media report on the state of the arts in W. New England. https://www.nepm.org/post/fundraisers-streaming-revenue-hope-some-venues-hibernate-others-shut-good

On The Mark TV/Radio 1/20/21. What Young People Think

1/20/21 on WCPC15 and 89.5fm/WSKB's On The Mark. What Young People Think, a program where high school and college students and recent grads share their thoughts on current events. So proud to be able to produce this. https://www.youtube.com/watch?v=rgAHi6TE3Qc

Westfield News ArtsBeat 1/19/21

Westfield News ArtsBeat 1/19/21. Goodspeed's new leadership, Chester Theatre's new location, The Capitol Steps, Nadine Shank, Mike Wartella and arts news for WMass and No.CT. https://thewestfieldnews.com/arts-beat-352/

ArtsBeat on Pioneer Valley Radio 1/19/21

ArtsBeat on Pioneer Valley Radio 1/19/21. News about Goodspeed, Chester Theatre, The Capitol Steps, and more. segment begins at 5:13 http://pioneervalleyradio.com/2021/01/19/brad-shepard-today-tuesday-january-19-2021/

AertsBeat TV/Radio 1/15/21

ArtsBeat TV/Radio 1/15/21. M ichael McKiernan from TheaterWorks and Diane Pearlman from Berkshire Film and Media Collaborative. https://www.youtube.com/watch?v=AmdI-O3QsJI

On The Mark TV/Radio 1/13/21

New “On The Mark” on WCPC15 and 89.5fm/WSKB. Better Living in the New Year with Dr. Gary Gorman and Diabetes Everyday’s Toby Smithson. https://www.youtube.com/watch?v=GR8LSoIEWPE

Media Release: Berkshire Film and Media Collaborative Screenwriting Workshops with Marilyn R. Atlas

DATELINE: January 12, 2020 FOR IMMEDIATE RELEASE Contacts: Mark G. Auerbach Public Relations. 413-427-7352 or mgauerbach@gmail.com Diane Pearlman, Berkshire Film and Media Collaborative. 413-329-3912 or diane@berkshirefilm.org BERKSHIRE FILM AND MEDIA COLLABORATIVE (BFMC) PRESENTS TWO ONLINE WORKSHOPS ON SCREENWRITING AND PITCHING WITH HOLLYWOOD PRODUCER/AGENT MARILYN R. ATLAS ON JANUARY 23 AND 30 The Berkshire Film and Media Collaborative presents two online workshops with the renowned Hollywood producer, literary manager and screenwriter Marilyn R. Atlas, as part of its continuing mission to provide learning opportunities for the film community in Western Massachusetts. Atlas will present “Creating Memorable Characters” on Saturday, January 23 from 3PM-5PM ET, and “The Importance of Pitching” on Saturday, January 30, from 3PM-5PM. During the latter workshop, some participants will have the opportunity to pitch their film and video projects to Atlas. Some writers talk about creating connections with their characters so deep that the characters feel like real people. But how do you bring memorable, three-dimensional characters to life enough to make that connection? In the first seminar, Atlas will use examples and lead exercises from the relationship based screenwriting guide she co-authored, Dating Your Character (Stairway Press). The Pitch class will cover many critical topics including: adapting your pitch to the audience you’re pitching to, mistakes people make when pitching, understanding the market and projects worthy of pitching, and the importance of the “hook.” Diane Pearlman, Executive Director of BFMC comments, “These seminars are for authors, screenwriters, playwrights, directors, producers or anyone who wants to tell an impactful story. Do you have an idea for the great film or TV series? You don’t need to be in NY or LA to create content these days - you just need the proper tools. So we’re thrilled that Marilyn is bringing her incredible expertise to our community” Marilyn R Atlas, a Hollywood Talent/Literary Manager and Producer, has long been committed to diversity and portrayal of strong female protagonists. She’s the producer of the HBO Sundance winning film Real Women Have Curves (now in development as a Broadway show) and The Choking Game on Lifetime among other films. Marilyn also produced several plays including the award winning To Gillian on her 37th Birthday. She has spoken at numerous writers’ conferences throughout the US and Europe. She’s currently developing projects based on diverse characters such as the Gary Phillips crime books and the award-winning middle school book series, The Code Busters Club for television, as well as developing a limited series in conjunction with Maten, a Chinese-based production company. Atlas co-authored the relationship-based, screenwriting guide Dating Your Character (Stairway Press). Tickets are $55.00 for one workshop and $95.00 for both. Student tickets are available at $45.00. Tickets for both workshops are available through EventBrite. https://www.eventbrite.com/e/writing-pitching-classes-wliteraryagent-author-producer-marilyn-atlas-tickets-136106812139 The Berkshire Film and Media Collaborative (BFMC) is a creative economic engine that supports production and workforce development in Western Massachusetts. BFMC develops educational and workforce enrichment courses, offers networking events for industry professionals, acts as a resource for visiting productions, creates jobs within our communities in the film industry and provides an on line production guide and locations database as a resource for filmmakers. BFMC is a 501(c)(3) non-profit organization. For details: www.berkshirefilm.org. -30-

Westfield News ArtsBeat 1/12/21

Westfield News ArtsBeat 1/12/21. K&E Theatre, Amherst Cinbema, Shakespeare & Company, Playhouse on Park, and arts news for WMass and No.CT. https://thewestfieldnews.com/arts-beat-351/

January Article: Succeeding in Small Business

My January article in Succeeding in Small Business. https://www.succeedinginsmallbusiness.com/perfecting-your-media-pitch/

ArtsBeat on Pioneer Valley Radio 1/12/21

New ArtsBeat on Pioneer Valley Radio’s Brad Shepard Today. News from Playhouse on Park, K & E Theater, TheaterWorks, A new magazine debut and more. segment begins at: 11:55 http://pioneervalleyradio.com/2021/01/12/brad-shepard-today-wednesday-january-12-2021/

Media Release: NEW GAME CHANGERS IN MEDICINE EPISODE “THE PERSONAL EKG AND THE DAWN OF LIFE-SAVING MEDICAL DEVICES IN YOUR POCKET” PREMIERES ON JANUARY 13

DATELINE: January 11, 2021FOR IMMEDIATE RELEASECONTACT:Mark G. Auerbach413-427-7352 or mgauerbach@gmail.com NEW GAME CHANGERS IN MEDICINE EPISODE “THE PERSONAL EKG AND THE DAWN OF LIFE-SAVING MEDICAL DEVICES IN YOUR POCKET” PREMIERES ON JANUARY 13  NEW YORK, January 11, 2021 /PRNewswire/ -- Game Changers in Medicine, the monthly podcast from Dramatic Health, premieres its sixth and final episode of season one: The personal EKG and the dawn of life-saving medical devices in your pocket, on January 13, 2021. This episode profiles David E. Albert MD, physician, inventor and serial entrepreneur best known for AliveCor’s KardiaMobile, the world’s most clinically validated personal EKG device. Produced by Dramatic Health co-founder and CEO Sean T. Moloney, the series is hosted by renowned medical futurist Dr. Rubin Pillay of the University of Alabama at Birmingham (UAB).  For details on the podcast series, visit www.gamechangersinmedicine.com  In this final episode of the podcast’s premiere season, Dramatic Health and Game Changers in Medicine pivoted from telling the stories of game-changing medical discoveries of the past to highlighting the stories of advances in medicine today that make diagnosis and healthcare monitoring possible any place and at any time. The only guest for this episode, The personal EKG and the dawn of life-saving medical devices in your pocket, is Dr. David E. Albert, founder of three technology companies: including AliveCor, where his KardiaMobile garnered international attention from cardiologists, their patients, and the media. Dr. Albert has 32 U.S. patents, a large number pending and several new "secret inventions" in development. He has authored or co-authored over 50 scientific abstracts and publications principally in cardiology literature. Dr. Albert graduated with honors from Harvard College and Duke University Medical School. For details on Dr. Albert’s accomplishments: https://www.alivecor.com/leadership-team Dramatic Health, a national healthcare video company, is the producer of the six-part podcast series Game Changers in Medicine. During its first season, podcast episodes have included backstories of: Vitamin K; the smallpox vaccine and its parallels to today’s urgent search for a COVID-19 vaccine; warfarin, the rat poison turned game-changer in cardiology; the X-ray, and insulin. All episodes, bonus features, a series backgrounder, bios of the podcast guests, and additional material about the podcast series are available at www.gamechangersinmedicine.com and can be accessed wherever you find your podcasts. For details on Dramatic Health: https://www.dramatichealth.com/ -30- Contact: Mark G. Auerbach. press@gamechangersinmedicine.com For additional details on the episode participants:AliveCor: https://www.alivecor.com/Dr. David Albert: https://www.alivecor.com/leadership-team

ArtsBeat TV/Radio 1/08/21

ArtsBeat TV/Radio chats with composer, musician and actor Alexander Sovronsky, and GoNOMAD travel writer Max Hartshorne. https://www.youtube.com/watch?v=4kqixEGfe20

Westfield News ArtsBeat 1/05/21

Westfield News ArtsBeat 1/5/21. New play at TheaterWorks, new leadership at MA Cultural Council and the Mahaiwe, and arts news for WMass and No.CT. https://thewestfieldnews.com/arts-beat-350/

ArtsBeat on Pioneer Valley Radio 1/5/21

New ArtsBeat on Pioneer Valley Radio’s Brad Shepard Today. News from TheaterWorks, Playhouse on Park. Brad Shepard in concert. Some new faces. Some memories. Segment starts at: 1:53. http://pioneervalleyradio.com/2021/01/05/brad-shepard-today-tuesday-january-4-2021/

ArtsBeat TV/Radio 1/1/21

1/01/21 ArtsBeat TV Radio "2020 Recap" with Mark G. Auerbach (Westfield News), Chris Rohmann (Valley Advocate Stagestruck) and J. Peter Bergman (Berkshire Bright Focus). The highs and lows of the 2020 arts season. https://www.youtube.com/watch?v=nfqi4ySFPaU