Thursday, December 29, 2011

The Capitol Steps 30th Anniversary

Nice feature about The Capitol Steps in The Washington Post.

I'm fortunate to have worked with them in several capacities over the years: producing them live as a special event for WFCR; producing them with The Mike Thornton Agency as a benefit for the South Hadley Youth Commision, and working with The Mike Thornton Agency to publicize performances in Orlando, FL; Brattleboro, VT; Lebanon, NH; Cambridge, MA; and Northampton, MA.


They're a great group of people to work with and funny onstage and off.

Wednesday, December 14, 2011

Mark G. Auerbach’s 2011 in Review

Mark’s 2011 in Review


To quote Sondheim (Follies)...”I got through all of last year....and I’m here”.


I started the year wrapping up loose ends from a benefit performance of The Capitol Steps at Mount Holyoke College as a fund-raiser for The South Hadley Youth Commission. My frequent collaborator, The Mike Thornton Agency and I, were thrilled that the event raised $10,000+ to provide programs and services for the youth of that town.


http://www.mtholyoke.edu/news/stories/5682654/


Although Mike and I chose to not co-produce a Capitol Steps performance in The Pioneer Valley in 2011, we worked together on two other projects: 1) The Capitol Steps 30th Anniversary Tour performances in Cambridge (Boston) over Thanksgiving weekend, and 2) Summer Cabaret/Comedy workshops for older teens and young adults, featuring members of The Capitol Steps, for Creative Cauldron in Northern VA suburbs outside Washington, DC.


http://www.washingtonpost.com/lifestyle/style/capitol-steps-turn-30/2011/12/28/gIQATJaLNP_story.html


The Capitol Steps’ 30th Anniversary recap: http://www.youtube.com/watch?v=o4zkFDd1tHQ


My client, “The David Pakman Show”, continues to grow in leaps and bounds as a multi-platform political talk show on radio/TV, and the web. The show moved its production studios to Greenfield, MA this summer, and David was a guest speaker at several national media conferences including Talkers Magazine’s New Media Seminar in New York. The David Pakman Show offers an interesting array of topics and guests. www.davidpakman.com


The public TV news magazine Connecting Point featured David in a segment this fall: http://vimeo.com/32220455.


Some other projects of note:


My travel client, Cross-Culture Journeys, was featured in national media when the company owner, Ati Jain, led a group out of Egypt during national uprisings.


http://www.huffingtonpost.com/suzanne-skees/egypt-exploded-an-america_b_817899.html


I helped colleagues of mine from Wolf Trap, the performing arts center outside Washington, DC celebrate its 40th anniversary with a reunion of people who had worked there in the 1970’s. How awesome to see people I’d first met in my teens.


I developed social media projects for several clients, ghost-wrote press releases and ad copy for some ad agency colleagues’ clients; edited a mystery novel, a play, and several websites and Facebook pages; and I continue to serve Northfield Mount Hermon School as a class secretary and Facebook page administrator for two groups. I also edited resumes and cover letters for out-of-work friends and colleagues.


Personally, it was a year of highs and lows. The highs, besides the Wolf Trap reunion, was seeing the Broadway revival of “Follies” (a show I’d first seen while in college) TWICE. It’s a musical about a reunion, and having just been to one, resonated even more on a personal level. Other great moments: seeing Audra McDonald in “Porgy and Bess” at The American Repertory Theatre in Cambridge, with my 92 year old dad along for the show; some other fine theatre performances, and getting the first chance in many years, to really enjoy a summer at the pool.


The low: one of my best friends for over 20 years, WFCR colleague Bob Paquette passed away unexpectedly in May. I helped several local reporters develop obituaries and memorials. One colleague, Scott Coen, developed a TV and print feature, which helped me personally move from grief to a celebration of Bob's life.. .


Scott’s feature:

http://www.masslive.com/mywideworld/index.ssf/2011/06/remembering_wfcrs_bob_paquette_a_trusted_voice_in_the_valley.html


I blogged about it as well: http://mgauerbach.blogspot.com/2011/06/remembering-bob-paquette.html


Some new clients coming on board in 2012, and the world goes round and on and on.


In lieu of cards and gifts this year, I decided to donate that money to a cause that is both important and needy--The Trevor Project. The Trevor Project is the leading national organization providing crisis intervention and suicide prevention services to lesbian, gay, bisexual, transgender, and questioning youth. It operates a 24/7 toll-free phone hotline for at-risk teens. It provides compassion and support.


Maybe you’ve seen some of The Trevor Project’s outreach efforts on the news or in conjunction with the incredible “It Get’s Better” Project. Their information is here. http://www.thetrevorproject.org/


I am most grateful to be associated with some fine clients, great colleagues, and good friends.


I hope that your New Year will bring good health and happiness to you and yours.


Best,


Mark

Thursday, December 1, 2011

Thoughts on World AIDS Day


December 1, 2011

Today is World AIDS Day, a time to commemorate those lost; to thank those who provide support and care to those with HIV and their families; to those with HIV who bravely fight to maintain their quality of life; to those who raise funds to support AIDS research and services to HIV+ people; to those who educate, advocate, and to those who remember.

Wednesday, November 30, 2011

The David Pakman Show Can Benefit from Online Shopping


Folks who use the following Amazon link for your online shopping: a portion of your total purchase price will benefit The David Pakman Show. http://ow.ly/7HTTs

Saturday, November 26, 2011

Capitol Steps 30th Anniversary Tour Plays Cambridge Today, November 26


Tickets are available for both performances at 5PM & 8PM. Sanders Theatre. Harvard. Cambridge, MA. http://ofa.fas.harvard.edu/cal/details.php?ID=42478

Wednesday, November 16, 2011

David Pakman on WGBY's Connecting Point


Connecting Point is a Weekday Magazine on WGBY, Public Television for Western New England. This segment originally aired on 11/14/11.

Tuesday, November 15, 2011

Northfield Mount Hermon School's Pie Race Featured in Boston Globe


I'm glad to see Northfield Mount Hermon's Bemis Pie Race profiled in The Boston Globe. It was an event to savor during my high school days. Also glad to see my buddy Peter Weis quoted in the article. Peter has set up the Northfield Mount Hermon Archives and given them a presence on Facebook.

Thursday, November 10, 2011

David Pakman Media


Save the Date: Client David Pakman is scheduled to appear on Public TV’s WGBY’s “Connecting Point”, on MON 11/14 at 7:30PM ET. http://connectingpoint.wgby.org/


David Pakman’s comment on factory farm-raised bugs as a protein source have stirred the ire of both The Pork Network and Dairy Herd. http://www.dairyherd.com/dairy-news/Commentary-Make-mine-locustmedium-rare-132615018.html?ref=018

Monday, October 17, 2011

Capitol Steps 30th Anniversary Tour Plays Cambridge on November 26, 2011


DATELINE: October 17, 2011

FOR IMMEDIATE RELEASE

CONTACTS:

Mike Thornton

Mike Thornton Agency

703-597-4441

thorntonis@yahoo.com

Mark G. Auerbach

Mark G. Auerbach Public Relations

413-733-7095

mgauerbach@gmail.com


THE CAPITOL STEPS RETURN TO CAMBRIDGE WITH THEIR "30TH ANNIVERSARY TOUR". TWO PERFORMANCES ONLY ON SATURDAY, NOVEMBER 26 AT 5PM & 8PM.


The Capitol Steps return to Cambridge's Sanders Theatre at Harvard University with their all-new “30th Anniversary Tour, an evening of musical political satire that pokes fun at Democrats, Republicans, Tea Partiers, Independents and their fans alike. There will be two performances on Saturday, November 26 at 5PM and 8PM. The Capitol Steps appear in Cambridge with the support of public radio station WBUR.


"The 30th Anniversary Tour" brings music, comedy, and satire to the upcoming 2012 election season, health care, bailouts, the environment, the budget, partisan politics, unfaithful politicians, and the Tea Party. Famous for putting the "mock" in democracy, the Capitol Steps have become an annual area Thanksgiving weekend tradition. The irreverent group charms audiences on both sides of the aisle with its unique brand of political humor set to popular music. While the Capitol Steps are renowned for poking fun at occupants of the White House, no one is safe from their satirical barbs, from Democrats to Republicans, Independents to Tea-Partiers, and from Congress to the Supreme Court.


The Capitol Steps began their antics 30 years ago, when a group of Capitol Hill folks set out to satirize the very people and places that employed them. Today, The Capitol Steps perform in Washington weekly, and at theatres and concert halls nationwide throughout the year. They have recorded 30 albums, including their latest, "Desperate Housemembers" . They've been featured on NBC, CBS, ABC, and PBS, and can be heard 4 times a year on NPR stations nationwide during their "Politics Takes a Holiday" radio specials.


The Capitol Steps have twice won the Washington Area Music Association's "Wammie Award" for outstanding cabaret and musical theatre performances; a New York Drama Desk nomination for "outstanding lyrics", and other national accolades.


To preview some of the Capitol Steps materials and download selections from their albums, visit their website (www.capsteps.com) or find The Capitol Steps on Facebook (https://www.facebook.com/pages/The-Capitol-Steps/82221338742), YouTube (http://www.youtube.com/CapitolSteps), and Twitter (@capsteps).


Sanders Theatre is located at Memorial Hall, Harvard University, 45 Quincy Street, in Cambridge, MA. Tickets, priced $38.00, $34.00, and $29.00 (with $5.00 OFF student tickets with alimit of two per person, ID required) are on sale at the Harvard Box-Office. For tickets, call 617-496-2222 or order them online athttp://ofa.fas.harvard.edu/boxoffice/


The Cambridge performance of The Capitol Steps is produced by the Mike Thornton Agency.


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Sunday, October 16, 2011

David Pakman Kenote Speaker: October 21 Franklin County Chamber Breakfast


FCCC Breakfast Series - Local Media Connection to the World October 21
We will feature “The David Pakman Show – Past, Present and Future”. David’s commentator career began in Northampton in August of 2005, but now he broadcasts from his production studio in the GCC Downtown Center in Greenfield. The show is carried in syndication on 150 TV and radio stations in five countries. David will tell us how his show was created, its business model, and how he develops listener engagement. He will also talk about the future of media and how independent media fits into the larger scheme of the media world. (Perhaps during the Q&A he will share his views of the strife and contention now in Washington!) Held at Bella Notte on Huckle Hill in Bernardston. 7:30 - 9 am. $12 for Chamber member, $15 for non-members. Make reservations at 413-773-5463.

Monday, October 3, 2011

New Book Out About Voice-Overs

My friend and collerague Jeffrey Dreisbach, has a new book out about voice-over work and techniques.

http://www.24-7pressrelease.com/press-release-service/238577

Thursday, September 29, 2011

Calendar Listings: Capitol Steps "30th Anniversary Tour" in Cambridge, MA on 11/26/11

DATELINE: October 1, 2011
FOR IMMEDIATE RELEASE
CONTACTS:
Mike Thornton
Mike Thornton Agency
703-597-4441
thorntonis@yahoo.com
Mark G. Auerbach
Mark G. Auerbach Public Relations
413-733-7095 or 413-427-7352
mgauerbach@gmail.com

CALENDAR LISTINGS

Saturday, November 26, 2011 at 5PM
Saturday, November 26, 2011 at 8PM

The Mike Thornton Agency presents

THE CAPITOL STEPS
30TH ANNIVERSARY TOUR

Sanders Theatre
Memorial Hall, Harvard University
45 Quincy Street, Cambridge, MA.

Tickets, priced $38.00, $34.00, and $29.00 (with $5.00 OFF student tickets with a limit of two per person, ID required) are on sale at the Harvard Box-Office. For tickets, call 617-496-2222 or order them online at http://ofa.fas.harvard.edu/boxoffice/

"The 30th Anniversary Tour" brings music, comedy, and satire to the upcoming 2012 election season, health care, bailouts, the environment, the budget, partisan politics, unfaithful politicians, and the Tea Party. Famous for putting the "mock" in democracy, the Capitol Steps have become an annual area Thanksgiving weekend tradition The irreverent group charms audiences on both sides of the aisle with its unique brand of political humor set to popular music.

To preview some of the Capitol Steps materials, visit their website (www.capsteps.com) or find The Capitol Steps on Facebook, YouTube, and Twitter (@capsteps).

The Capitol Steps appear in Cambridge with the support of public radio station WBUR.

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NOTE TO THE MEDIA

For general information on The Capitol Steps: (includes news,
downloads, etc for the general public): www.capsteps.com
For the Capitol Steps Media Kit: http://www.capsteps.com/live/bookings.html
For The Capitol Steps photos and graphics: http://www.capsteps.com/live/pr.html
For a Capitol Steps CD, to interview one of the Capitol Steps, or
additional information: Mark G. Auerbach Public Relations.
413-733-7095 or mgauerbach@gmail.com

Sunday, September 11, 2011

My Thoughts on September 11

Thinking of the victims of 9/11, their families and friends; remembering the first responders, the caregivers, and the outpouring of sympathy and consolation from millions. Recalling the days and months following, when strangers were compassionate, discourse was caring and polite, and people put their personal agendas aside for the greater good. And..saddened at how a nation could pull together in unity, yet fall apart mere months later as we all became victim to petty politics, bullying, fear and manipulation, and disregard of one towards another. If today is a day of remembrance and healing, it would be nice if we could walk away tomorrow with a renewed commitment towards kindness, inclusiveness, and civility.

Thursday, September 8, 2011

From Client David Pakman: 2011 Northampton Mayoral Debate Panelists Announced

DATELINE: 9/08/11
FOR IMMEDIATE RELEASE
Contacts: David Pakman
david@davidpakman.com

2011 Northampton Mayoral Debate Panelists Announced'

Northampton, MA - 9/08/2011 - Northampton Community Television, Valley Free Radio, and The David Pakman Show will host the 2011 Northampton Mayoral Debate sponsored by League of Women's Voters of the Northampton Area and Herrell's Ice Cream on October 11, 2011 at 7pm at the Northampton High School Auditorium. The three member panel will question the two final candidates for mayor, moderated by David Pakman, host of the internationally syndicated television and radio program The David Pakman Show.
 
ABC40's Scott Coen and Northampton Media's Mary Serreze will join a Northampton High School student for the debate with their own questions, in addition to audience questions and questions from the candidates themselves. 
 
Starting at 7pm, doors will open at the Northampton High School Auditorium at 6:30pm. In 2009, the debate organized by NCTV, VFR, and Pakman was the most highly attended Northampton Mayoral debate in over 20 years, seeing an almost full auditorium, and high attendance is expected again this year. Attendees are encouraged to arrive early. Audience members will also have the opportunity to ask the candidates questions. This will be the definitive debate for the 2011 Northampton Mayoral election.  
 
Valley Free Radio and Northampton Community Television will broadcast the debate live on 103.3 FM and Northampton cable channels 12 & 15, respectively.
 
Attendees can RSVP on Facebook at http://www.facebook.com/event.php?eid=204559282939086   

Tuesday, August 23, 2011

David Pakman to Moderate Northampton Mayoral Debate on 10/11/11. The David Pakman Show is one of the debate's sponsoes.


Major 2011 Northampton Mayoral Debate Date Set

NORTHAMPTON, MA - 8/23/2011 - Northampton Community Television, Valley Free Radio, and The David Pakman Show will host the 2011 Northampton Mayoral Debate sponsored by League of Women's Voters of the Northampton Area and Herrell's Ice Cream on October 11, 2011 at 7pm at the Northampton High School auditorium. A three member panel will question the two final candidates for mayor, moderated by David Pakman, host of the internationally syndicated television and radio program The David Pakman Show.  
 
Starting at 7pm, doors will open at the Northampton High School Auditorium at 6:30pm. In 2009, the debate organized by NCTV, VFR, and Pakman was the most highly attended Northampton Mayoral debate in over 20 years, seeing an almost full auditorium, and high attendance is expected again this year. Attendees are encouraged to arrive early. Audience members will also have the opportunity to ask the candidates questions. This will be the definitive debate for the 2011 Northampton Mayoral election. 
 
Opportunities for community groups to have tables at the event are available for $10, and interest parties should contact palwilliams@northamptontv.org. Media outlets are encouraged to cover the event, and can contact david@davidpakman.com for additional details.  
 
About Northampton Community Television: The mission of Northampton Community Television is to serve as a model community access organization providing programming and educational opportunities to the community through all means technologically available. NCTV is an independent, non-profit organization governed by a board of directors from the Northampton community. The purposes and powers of NCTV are set forth in the Articles of Organization for Northampton Community Television, filed with the Office of the Secretary of State of the Commonwealth of Massachusetts.  
 
About Valley Free Radio: Valley Free Radio is a non-profit, community based and volunteer run radio station for the Greater Northampton area. We seek to educate, inspire, and entertain through programming that reflects the diversity of the local community. We seek to provide a space for media access and education, placing equipment, skills, and critical tools in the hands of the community. We aim to serve with particular regard for those overlooked or under-represented by other media and to provide for the exchange of cultural and intellectual ideas and music. 
 
About The David Pakman Show: David Pakman, moderator of the debate, is host of The David Pakmna Show, currently in syndication on 150+ television and radio stations across 5 countries. He has been featured in CNN, CBS News, Washington Post, Huffington Post, and countless other media outlets.
 
About League of Women's Voters: The League of Women Voters, a nonpartisan political organization, has fought since 1920 to improve our systems of government and impact public policies through citizen education and advocacy. The League's enduring vitality and resonance comes from its unique decentralized structure. The League is a grassroots organization, working at the national, state and local levels.

Thursday, August 18, 2011

David Pakman to be Guest Speaker at the Grassroots Radio Conference


DAVID PAKMAN, HOST OF “THE DAVID PAKMAN SHOW” SPEAKER AT THE GRASSROOTS RADIO CONFERENCE IN KANSAS CITY ON AUGUST 20

David Pakman, producer/host of “The David Pakman Show”, the nationally-syndicated multi-platform progressive talk radio show, will address the Grassroots Radio Conference in Kansas City, MO on Saturday, August 20. His topice is: “No Holds Barred Guide to Using Internet to Promo Indie Media”.

For conference information: http://grassrootsradioconference.org/
For information on The David Pakman Show: www.davidpakman.com.

Wednesday, August 3, 2011

David Pakman Show Studio Moves to Greenfield

A new partnership with Greenfield Community College enables The David Pakman Show to move its studios to a larger space in the up-and-coming town of Greenfield, MA (about 20 minutes north of Northampton, MA). David explains the move to producer Louis.

http://www.youtube.com/watch?v=pE3EFVVpQAQ

Friday, July 29, 2011

David Pakman Show: Studio Move

The David Pakman Show will be moving its production studio to new space in Greenfield, MA, the up-and-coming town in the northern part of the Pioneer Valley. Vivid Edge Media, the company that produces the show, will remain in Northampton, MA.

The Greenfield Recorder reports: http://www.recorder.com/article/talk-show-host-setting-up-shop-in-greenfield

Sunday, July 17, 2011

Google+

I'm taking the plunge and experimenting with Google+. Signed in under Mark G. Auerbach at Mark G. Auerbach Public Relations.

Sunday, July 3, 2011

More Media Coverage: Creative Cauldron / Capitol Steps Summer Comedy Workshops

From The Falls Church Patch:

http://fallschurch.patch.com/articles/cabaret-comedy-workshop-with-the-capitol-steps-at-falls-church-venue

Thursday, June 23, 2011

Press Release: Creative Cauldron & Mike Thornton Agency present Comedy/Cabaret Workshops with Member of The Capitol Steps

DATELINE: June 27, 2012
FOR IMMEDIATE RELEASE
Laura Hull, Creative Cauldron
571-239-5288 or info@creativecauldron.org
Mike Thornton, The Mike Thornton Agency
703-597-4441 or thorntonis@yahoo.com

CREATIVE CAULDRON AND THE MIKE THORNTON AGENCY TO OFFER TWO WEEK-LONG CABARET/COMEDY WORKSHOPS FOR TEENS 16-19 IN FALLS CHURCH,VA.BEGINNING JULY 11...TEACHERS INCLUDE MEMBERS OF “THE CAPITOL STEPS”

Creative Cauldron, the Northern Virginia arts education consotrium and The Mike Thornton Agency will present two summer cabaret and comedy workshops for teens ages 16-19, taught by members of the nationally known musical political satire group “The Capitol Steps”. 

The Monday through Friday cabaret programs will be held July 11-15 and July 18-22. Classes in acting, musical comedy, and improvisation will be held on the first four days, culminating in a Friday evening performance with the teens performing alongside the professionals from The Capitol Steps. All programs will be held from 6:30PM-10PM at Creative Cauldron’s ArtSpace, 410 South Maple Avenue, in Falls Church, VA.

Mike Thornton has been a member of The Capitol Steps for over ten years Joining him are fellow “Steps” Mike Carruthers, Kevin Corbett, Morgan Duncan, David Kane, and Emily Bell Spitz, as well as Mclean’s, long-time teacher and drama department head, Denise Perino.


Program fee is $375 per week. For complete information and registration materials: http://creativecauldron.org/page_144.html or 571-239-5288 or email: info@creative cauldron.org.

Creative Cauldron is a not-for-profit arts organization providing opportunities for learning  and participation in the performing and visual arts for children and adults.  We have been operating in Northern Virginia since 2002.  In June of 2009, Creative Cauldron opened the doors of its new home in the ArtSpace Falls Church, a 3,000 square foot flexible arts facility located in the City of Falls Church. Creative Cauldron offers programs all year round at the site, including performances that have multi-generational appeal. For information on Creative Cauldron programs:www.creativecauldron.org

Tuesday, June 21, 2011

Capitol Steps Performers Added to Metro DC Summer Program

Metro DC Folks: Mike Thornton, of The Capitol Steps has rounded up some “Steps” (Mike Carruthers, Dave Kane, Emily Spitz, Morgan Duncan) to teach cabaret workshops at Creative Cauldron, Falls Church, VA. Two sessions for performers ages 16-19 on 7/11-15 and 7/18-22. Program includes acting, musical comedy, and improv skills. Sessions end with a cabaret with students and pros. http://www.creativecauldron.org/

Monday, June 6, 2011

Young Adult Summer Musical Theatre/Improv Classes in Metro DC

Mike Thornton, my frequent producing partner and a long-time member of “The Capitol Steps” has rounded up some “Steps” to teach two cabaret and comedy workshops at Creative Cauldron.

Mike will lead two sessions for young performers ages 16-19 on July 11-15 and July 18-22. The week includes honing acting, comedy, musical theatre and improv skills. The session ends with a cabaret performances by the young performers and the professionals. Classes and performances take place at ArtsSpace Falls Church, 410 South Maple Avenue, Falls Church, VA.

For further information: http://www.creativecauldron.org/page_144.html

Saying Farewell to Bob Paquette.

One couldn’t have asked for a better day. Saturday was sunny, warm but not too hot, and the summer tourists had not yet overrun Historic Deerfield or the roads leading to it past Yankee Candle.

Approximately 400 family, current and former colleagues and friends came to honor Bob in the historic First Church of Deerfield. Like Bob and Mike, the service was simple and unadorned. The Rev. Ann Hallstein, friends of Bob and Mike, led the service. Several friends and colleagues spoke. Rep. Stan Rosenberg, a longtime family friend, offered the first words of recollection, followed by WFCR staffers Martin Miller and Helen Barrington. Then, they passed the mic. Mike’s mom told those assembled how the family welcomed Bob into their home--and how Bob had a great way of making people laugh. On-air colleague John Montanari told of their special bond. Former WFCR news director Pippin Ross lent her sultry voice to the recollections. And, Tim Neumann, one of Bob’s closest friends and fellow Baptist Boy, offered a recollection that Bob would have chuckled at.

The outpouring of sympathy, condolences and grief...from that posted on WFCR’s website, to that posted on Facebook...from tributes by area media from George Lenker (The Republican) and Scott Coen (ABC40 and MassLive...it’s all been comforting. Some of the comfort comes from friends. Much comes from people who only knew Bob as a trusted voice on “Morning Edition”.

It was a tough farewell. Bob Paquette has been a major part of my professional and person life for over 20 years. But, I’m so glad our lives crossed and that we shared so much.

Friday, June 3, 2011

Remembering Bob Paquette

One of my best friends died unexpectedly last weekend.

I was honored to know Bob Paquette, “Morning Edition” anchor and news producer at WFCR, Public Radio for 20+ years.

Backstory: I joined WFCR in 1987; Bob entered the studio in 1991, but our paths had first crossed earlier. Bob had been the news director, reporter, and anchor for WTTT in Amherst. Even though I was at WFCR in a very part-time role selling underwriting, I was working as a reporter for two separate AM stations, WSPR and WNNZ. I was concurrently arts/travel editor at the Jewish Weekly News. We always ran into each other covering stories, at media events, and other places where press hung out.

We also had something else in common. We were both amongst a handful of out media types. It brought a group of us together, especially as the LGBT rights movement grew in Western Massachusetts, and as the growing number of AIDS service organizations needed media support to survive.

As the years went by, I moved from reporter away from WFCR to WFCR’s Underwriting/Public Relations/Special Events manager and then to independent public relations dude; Bob moved from reporter to WFCR News Director to “Morning Edition” anchor. We rarely saw each other at the station because of different schedules. But, Bob, his then partner/now husband Mike Packard; me, one of my best friends and frequent collaborators Michael Kusek, and Chris Daly from WFCR (friend and colleague of Bob and me) started meeting for monthly “Boys Lunch”. We’d find a restaurant, sit, eat, and laugh for an hour, before going our respective ways.

Boys Lunch attended Bob’s and Mike’s wedding. Boys Lunch attended special events produced by me or Michael Kusek. When Bob was diagnosed with lymphoma, no one dared miss a Boys Lunch, and when Bob was in Brigham & Womens Hospital in Boston for a stem-cell transplant, Boys Lunch travelled to Bob.

During Bob’s illness, our friendship took a new course. As Bob suffered chemo and its effects quietly, and as my lifelong bout with diabetes crossed paths with a difficult-to-heal injury, we becme each other’s special support network. We shared dark moments, bright moments, fears, triumphs. I opened up to Bob in ways I never thought possible. I think he shared things with me that no one else ever knew.

Last Wednesday, May 25, we assembled for Boys Lunch at Northampton's Brewery. In an early blast of summer humidity, we sat on the outside deck and had sandwiches with cold beer. We laughed. The previous few Boys Lunch gatherings had involved discussions about caring for elderly parents. This time, just laughs. After, as Mike ran to a closing, and Chris ran back to work, Bob and I lingered. We had a chance to catch up one-on-one and laugh even more. I returned to work euphoric, because all of us were in great places and happy. In retrospect, that lunch was a gift. A chance to hang out with Bob when both of us were at our best.

His sudden death took me by surprise. I’ve taken great comfort in seeing friends, colleagues and strangers who were WFCR listeners post comments and accolades on Facebook, and after every article commemorating Bob appears. People who know me and know that I’ve worked with WFCR, offer their condolences, whether in the Starbucks line or at Big Y.

Two public accolades moved me to tears, one from a mutual friend, George Lenker, who writes for The Republican; another from Scott Coen at ABC40, a colleague with whom I don’t get to coffee with enough. I’ve posted their stories below.

WFCR also produced some remembrances. http://www.wfcr.org/inmemoriam.php

I’ll honor Bob always by making more of an effort to be in constant contact with those I care about. I’ll honor Bob by making sure I work with the same level of integrity he displayed on-air and off. I’ll honor Bob by laughing. Bob’s sense of humor was sly and buoyant. And that quality makes me smile through tears.

Scott Coen’s piece for WGGB/ABC40: http://www.wggb.com/Global/story.asp?S=14765120
George Lenker’s piece for The Republican and MassLive: http://www.masslive.com/entertainment/index.ssf/2011/05/bob_paquette_your_friend_and_m.html

Tuesday, May 31, 2011

Press Release: David Pakman Panelist at Talkers New Media Seminar

DATELINE: 6/01/11
FOR IMMEDIATE RELEASE
Contact:
Mark G. Auerbach Public Relations
413-733-7095 / 413-427-7352
mgauerbach@gmail.com

TALK RADIO & TELEVISION HOST DAVID PAKMAN TO BE PANELIST AT NYC TALKERS NEW MEDIA SEMINAR ON JUNE 10

Northampton, MA--David Pakman, producer and host of The David Pakman Show, will be a featured panelist at The Talkers New Media Seminar on Friday, June 10. The New Media seminar, a two-day national conference in New York, brings together leaders of the national talk media industry. Pakman will represent his company Vivid Edge Media Group, which produces The David Pakman Show for international distribution on radio, television, satellite, and the web.

Pakman will participate in the panel discussion, “Talk Radio: The Bigger Picture”, where broadcasters from public radio, pop culture talk, urban talk, financial talk, and a variety of specialty formats share their insights and compare notes. For information on the New Media Seminar: http://www.talkers.com/agenda.html

The David Pakman Show launched in 2005 as “Midweek Politics with David Pakman” is a multiplatform politics and news talk show airing on radio, television, and the internet, hosted by David Pakman, currently airing on a combination of over 130 commercial and public radio stations, including Pacifica Radio stations, on Free Speech TV via DirecTV and DISH Network, on public access television stations nationwide, via internet podcast and on YouTube. For information on The David Pakman Show: www.davidpakman.com.

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Monday, May 16, 2011

David Pakman: Panelist at New Media Seminar

David Pakman, producer/host of "The David Pakman Show", will be a guest panelist at the New Media Seminar in June.

http://www.talkers.com/agenda.html

Thursday, May 12, 2011

WFCR Expands to Springfield

My alma mater (client-wise), WFCR, (NPR) Public Radio for Western New England, announced at its 50th Anniversary kick-off celebration that it's moving some offices into new space in downtown Springfield. It's a good move for WFCR and its license holder, University of Massachusetts. It's a better move for Springfield, which has a downtown sorely in need of an improved business climate.

http://www.wwlp.com/dpp/news/local/hampden/wfcr-expands-into-downtown-springfield

Wednesday, May 4, 2011

Group Travel

The New York Times has a great article today on travel planning for groups. We've worked with several group travel planners and can recommend possibilities based upon your group's needs.

http://travel.nytimes.com/2011/05/08/travel/08prac-grouptravel.html?hpw

Thursday, April 28, 2011

Thoughts on Privacy

A recent media event here caused me to reconsider the value of privacy.

The situation: A local TV anchor and reporter (whom I’ve never met personally), was invited to be a keynote speaker at an event honoring those involved who are fighting against bullying of gay teens and those assumed to be gay teens. During his speech, he appeared to be confused or possibly inebriated. Someone in the audience videotaped him at his worst and loaded the video on the web. The station forced his resignation, and the anchor said that he was going to rehab. Sad ending to a bright future.

As a public relations consultant and media person, I often remind clients that any person in the public eye must behave as though they're in public 24/07. That includes television reporters, actors, politicians, CEO’s, clergy, educators and anyone who represents a company, product or service. Anyone with a cellphone can photograph and post someone else’s behavior in seconds. Any email can be forwarded instantly.

In days of old, people respected the boundaries between privacy and the public’s right to know. Very few Americans realised that FDR couldn’t stand unassisted. Few knew of actors’ dalliances or CEO’s indiscretions. People and the media were discrete.

Nonetheless, the person who videotaped and posted TV anchor Paul Mueller's downfall should be chastised. Whoever you are, you've ruined someone's future. At an event which emphasized the negative effects of bullying, you bullied someone via videotape, when they were down.

You're not much different than the person who taped and posted a video about his college roommate in a same-sex tryst. The roommate, Tyler Clemente, later committed suicide after the video made the rounds. You, Mr/Ms Videographer, wouldn't want your private issues made public.

Why My Lack of Postings

To be honest, I’ve been using the blog to post things about clients. I’ve been more visible on Facebook (as Mark G. Auerbach Public Relations), on LinkedIn ( as Mark G. Auerbach) and less-frequently from Twitter (@mgauerbach).

I want to write more about public relations trends along with personal thoughts; I will return to the bandwagon more frequently.

Tuesday, April 26, 2011

David Pakman / BusinessWest's 40 Under 40

Client David Pakman was named one of BusinessWest's "40 Under 40", a collective of young movers and shakers in Western Massachusetts. We couldn't be more proud.

http://businesswest.com/2011/04/david-pakman-27

Tuesday, April 12, 2011

David Pakman Profiled by ABC40 and MassLive

Client David Pakman was profiled by ABC40's Scott Coen on both TV and on MassLive.

http://www.masslive.com/mywideworld/index.ssf/2011/04/northamptons_david_pakman_brings_his_local_voice_into_the_national_spotlight.html

Thursday, March 3, 2011

David Pakman To Give Keynote Speech at Marlboro College

Client David Pakman will be the keynote speaker at the Marlboro College Career Day on Wednesday, March 9, Marlboro College, Marlboro, VT. http://www.marlboro.edu/news/

Thursday, February 24, 2011

The David Pakman Show: Westboro Baptist Church vs. Anonymous, Act II

A clip from The David Pakman Show.

http://www.youtube.com/watch?v=OZJwSjor4hM

Some of the press:

AOL News: http://www.aolnews.com/2011/02/25/westboro-baptist-church-taunts-anonymous-gets-hacked-video/

Huffington Post: http://www.huffingtonpost.com/2011/02/25/anonymous-westboro-baptist-church_n_828068.html

The Advocate: http://www.advocate.com/News/Daily_News/2011/02/25/Anonymous_Hacks_Westboro_Site_During_Debate/

Towleroad: http://www.towleroad.com/2011/02/westboro-baptist-church-website-brought-down-by-hackers.html

CBS News: http://www.cbsnews.com/8301-504784_162-20036043-10391705.html

Computer World: http://www.computerworld.com/s/article/9211305/Anonymous_hacks_church_Web_site_during_live_interview

New York Magazine: http://nymag.com/daily/intel/2011/02/anonymous_hacks_westboro_bapti.html

International Business Times: http://www.ibtimes.com/articles/116009/20110224/anonymous-westboro-baptist-church-hackers-ddos-hacktivism.htm

My Fox Philly: http://www.myfoxphilly.com/dpp/news/local_news/022411-hackers-trash-westboro-church-website

Washington Post: http://voices.washingtonpost.com/blog-post/2011/02/westboro_church_hacked_by_anon.html

Media Bistro: http://www.mediabistro.com/fishbowlla/anonymous-and-westboro-baptist-church-feud_b23213

Tuesday, February 22, 2011

More David Pakman Coverage

David's interview with Shirley Phelps-Roper makes

The Advocate

http://www.advocate.com/News/Daily_News/2011/02/22/Phelps_Daughter_Admits_She_Was_Abused/

The Raw Story.

http://www.rawstory.com/rs/2011/02/21/shirley-phelps-roper-lack-of-spanking-to-blame-for-anonymous-hackers/

Towleroad

http://www.towleroad.com/2011/02/watch-david-pakman-interviews-shirley-phelps-roper.html

Monday, February 21, 2011

Interview Clip: The David Pakman show

David Pakman interviews Shirley Phelps Roper of the Westboro Baptist Church about the group Anonymous hacking into their website.

http://www.youtube.com/watch?v=SLpFNEGTDPA

Feature Coverage: David Pakman

David Pakman of "The David Pakman Show" featured in "Man of the Hour Magazine".

http://www.manofthehourmag.com/feature.htm

Thursday, February 10, 2011

The David Pakman Show Airs in Great Britain

Apollo Radio will now air The David Pakman Show in the UK.

http://www.apolloradio.co.uk/

Saturday, February 5, 2011

Cross Culture Journeys: Unplanned Egypt Adventure

Cross-Culture Journey's Red Sea Civilizations cruise travellers, accompanied by President Ati Jain, were in Egypt, as unrest took over Cairo. Ati was able to develop alternative arrangements to get the group out of potential harm's way and into Jordan and ultimately Israel.

One traveller recalled the experience in The Huffington Post.

http://www.huffingtonpost.com/suzanne-skees/egypt-exploded-an-america_b_817899.html

Last April, Ati also came to the rescue when a group of travellers on a Holland Tulip Time cruise with public radio quiz show "Says You" were stranded in the USA and London, as the volcano in Iceland erupted.

Thursday, February 3, 2011

More David Pakman Coverage

This from Metroweekly in Washington, DC

http://www.metroweekly.com/news/last_word/2011/02/david-pakman-asks-what-the-dif.html

David Pakman's Column Debuts in Wisconsin

Client David Pakman's monthly newspaper column, which originates in The Daily Hampshire Gazette, now runs in The Scene in Wisconsin.

http://www.scenenewspaper.com/news-views/19-news-view/494-pakmans-arcade-of-free-speech-fake-patriotism-is-sick.html

Thursday, January 27, 2011

David Pakman Tries His Luck in the Kitchen at Eclipse

Our client, David Pakman, knows the recipe for progressive radio and television. Here, he tries his luck in the kitchen at Eclipse, one of the new Northampton, MA restaurants.

http://www.youtube.com/watch?v=57yD5HNPmQY

Friday, January 21, 2011

Client David Pakman featured on Huffington Post

http://www.huffingtonpost.com/2011/01/21/gordon-klingenschmitt-dadt-repeal_n_812131.html

Thursday, January 6, 2011

Capitol Steps Mount Holyoke Performance Success

Thanks to a great production team, sponsors, and all...The South Hadley Youth Commission raised $10,000.

http://www.mtholyoke.edu/news/channels/22/stories/5682654