ArtsBeat TV/Radio 12/31/21

PROGRAM NOTE: NEW ArtsBeat TV/Radio, FRI 8AM on WCPC15 and 89.5fm/WSKB. The Arts Year in Review with Stagestruck’s Chris Rohmann and Talking Broadway’s Fred Sokol. PLUS. Backstage with theatre couple James Barry and Tara Franklin. Watch! Listen! Stream! https://www.youtube.com/watch?v=SPg9UoiXZWw

News from Mark G. Auerbach Public Relations / January 2022

January 2022 Dear Clients, Colleagues and Friends, We're pleased to showcase our clients’ activities. The ArtsHub Virtual Summit January, 10-14, 2022, is now accepting registrations for its hands-on workshops and seminars in all facets of management for individual artists and small performance companies, venues, and more. Program and registration details are here. Early bird registration rates end on January 3. https://umass.irisregistration.com/Site/ArtsHubSummit MOSSO, The Musicians of the Springfield Symphony Orchestra dedicated to bringing professional symphonic music to Western Massachusetts, performed three concerts in Longmeadow during December. They launch a three-concert series at The Westfield Athenaeum in March. The New York Times profiled the problems of their employer, The Springfield Symphony Orchestra. https://www.nytimes.com/2021/12/21/arts/music/orchestra-labor-coronavirus.html?action=click&module=Well&pgtype=Homepage§ion=Music For MOSSO details: https://www.springfieldsymphonymusicians.com/. Westfield Community Programming airs the 2021 The Berkshire Theatre Critics Association’s “Berkies Awards”, honoring the best in area theatre, on WCPC15 and 89.5fm/WSKB on Friday, December 31, at 9AM, immediately following ArtsBeat. Thanks, Pittsfield Community Television, for making that possible. To stream: www.wskb.org or westfieldtv.org. The Big Broadcast! Is scheduled for virtual performances on Saturday, March 5. My colleague, Maureen Sullivan of Maureen Sullivan Media, will handle the marketing and public relations for The Big Broadcast! this year. Shameless Self-Promotion ArtsBeat. The weekly ArtsBeat TV/.Radio program airs on WCPC15, Southwick Community Programming, and 89.5fm/WSKB on Fridays at 8AM. Programs are archived at WSKB Community Radio’s YouTube page. ArtsBeat also appears on Tuesdays on Pioneer Valley Radio’s Brad Shepard Today. Stream after 6AM on their new podcast platform. https://pioneervalleyradio.podbean.com/ On The Mark, airs on Wednesdays at 8AM on WCPC15, Southwick Community Programming, and 89.5fm/WSKB. There are two ongoing series within On The Mark: What Young People Think with area high school and college students sharing their views. And Athenaeum Spotlight with Guy McLain features programs on history and art. Episodes are archived on YouTube on WSKB Community Radio’s YouTube page. Succeeding in Small Business runs my monthly column on public relations and marketing. https://www.succeedinginsmallbusiness.com/ Happy and healthy New Year to all.

On The Mark TV/Radio 12/29/21

PROGRAM NOTE: New “On The Mark” WED on WCPC15 and 89.5fm/WSKB. Different Leaf publisher Michael Kusek and Milk Street’s J.M. Hirsch, author of “Shake, Strain, Done: Craft Cocktails at Home”. Watch! Listen! Stream! https://www.youtube.com/watch?v=xdSBYn1Hg5o

Pioneer Valley Radio ArtsBeat 12/23/21

New ArtsBeat on Pioneer Valley Radio. A recap of the 2021 Arts Scene. The good. The bad. The ugly. The last ArtsBeat of 2021. Segment begins at: 4:19. https://pioneervalleyradio.podbean.com/e/brad-shepard-today-thursday-december-23-2021/

ArtsBeat on Pioneer Valley Radio 12/21/21

New ArtsBeat tomorrow on Pioneer Valley Radio. Shakespeare & Company announces some of its 2022 season, and holiday happenings from Berkshire Bach Society, Connecticut Lyric Opera, Berkshire Theatre Group and TheaterWorks. Segment begins at: 4:12 https://pioneervalleyradio.podbean.com/e/brad-shepard-today-tuesday-december-21-2021/

Athenaeum Spotlight 12/22/21

PROGRAM NOTE: WED 8AM on Athenaeum Spotlight with Guy McLain. Guy shares some video portraits of major art works in the Athenaeum’s collection. Watch! Listen! Stream! (best enjoyed on TV). WCPC15, Southwick Community Programmning and 89.5fm/WSKB. https://www.youtube.com/watch?v=tqBxHbqYyuY

Succeeding in Small Business column. December

My December column for Succeeding in Small Business. https://www.succeedinginsmallbusiness.com/how-arts-nonprofits-and-artists-can-keep-one-step-ahead-of-the-business-game/?fbclid=IwAR3Bplq2rWU4qhLncjZokPHtt7OuP2YVyoU5JrMR05BAUa9q97yhUup9PjY#.YbtHUKpR6u4.facebook

ArtsBeat TV/Radio 12/17/21

PROGRAM NOTE: New ArtsBeat TV/Radio FRI 8AM on WCPC15, Southwick Community Programming and 89,.5fm/WSKB. Backstage with the casts of “Christmas on The Rocks” at TheaterWorks and “The Wickhams: Christmas at Pemberley” at Shakespeare & Company. Watch! Listen! Stream! https://www.youtube.com/watch?v=65yk22qF4tM

ArtsBeat Year in Review

My ArtsBeat "Year in Review" appeared in MassLive. https://www.masslive.com/entertainment/2021/12/arts-beat-the-arts-year-in-review-2021.html

Pioneer Valley Radio ArtsBeat 12/14/21

New ArtsBeat on Pioneer Valley Radio. Berkshire Opera Festival presents a winter Mozart concert, MOSSO adds a chamber music program in Longmeadow, The Berkies get broadcast on WCPC15 and more. Segment begins at: 1:30 https://pioneervalleyradio.podbean.com/e/brad-shepard-today-tuesday-december-14-2021

ArtsBeat Reviews on Pioneer Valley Radio

Today on Pioneer Valley Radio. Great holiday movies become better stage shows. “It’s A Wonderful Life: A Radio Play” at Hartford Stage. “White Christmas” at Berkshire Theatre Group. Reviews of both. Segment begins at: 11:20 https://pioneervalleyradio.podbean.com/e/brad-shepard-today-tuesday-december-14-2021/

On The Mark TV/Radio 12/15/21

PROGRAM NOTE: NEW On The Mark WED 8AM on WCPC15 and 89.5fm/WSKB. Diane Pearlman and Dominique Lasseur talk about the Youth Film Challenge. Western New England University’s Aubree Carr and Simone Singletary share “What Young People Think”. Watch! Listen! Stream! https://www.youtube.com/watch?v=yNSXfCsVWwI

Media Release: ArtsBeat Airs 2021 Berkie Awards

WESTFIELD COMMUNITY PROGRAMMING TO BROADCAST 2021 BERKSHIRE THEATRE CRITICS AWARDS ON DECEMBER 24 AND DECEMBER 31 Westfield, MA--Westfield Community Programming will broadcast the video of the 2021 Berkshire Theatre Critics Awards (“The Berkies”), which was held in Pittsfield, MA on November 15. The video, produced by Pittsfield Community Television, will screen on Westfield Community Programming Channel 15 (WCPC15) at 9AM ET on Friday, December 24 and Friday, December 31. The program will also be simulcast on 89.5fm/WSKB. According to Mark G. Auerbach, producer/host of ArtsBeat TV/Radio on WCPC15 and 89.5fm/WSKB, and a member of the Berkshire Theatre Critics Association, “The “Berkies” are the equivalent of the Tony Awards for the professional theatres, large and small, in our region. Many of these theatres have sent productions on to Broadway and regional theatres nationwide”. Auerbach added that the actual ceremony was held in Pittsfield, with a limited capacity, due to COVID restrictions, “and many theatre lovers didn’t have the opportunity to see the Berkies ceremony in person”. A complete list of the Berkshire Theatre Critics Awards winners is available at: http://berkshirecritics.org/index.php?content=winners To stream the broadcasts of the 2021 Berkshire Theatre Critics Awards, visit either westfieldtv.org or wskb.org.

ArtsBeat TV/Radio 12/10/21

PROGRAM NOTE: New ArtsBeat TV/Radio FRI 8AM on WCPC15 and 89.5fm/WSKB. Learn about the new Bombyx Center with Cassandra Holden and Kyle Homstead. And, meet MOSSO musicians Beth Welty, Miho Matsuno and Alexander Svensen. Watch! Listen! Stream! https://www.youtube.com/watch?v=OymmNYb7WSg

ArtsBeat on Pioneer Valley Radio 12/07/21

New ArtsBeat on Pioneer Valley Radio. Home for the Holidays at The Majestic; Believe: A Holiday Celebration at K&E Theatre; MOSSO Holiday Brass in Longmeadow and other shows of the season. Segment begins at: 4:00 https://pioneervalleyradio.podbean.com/e/brad-shepard-today-tuesday-december-7-2021/

Westfield News ArtsBeat 12/07/21

Westfield News ArtsBeat 12/07/21. Holiday fare from Barrington Stage, Playhouse on Park, Shakespeare & Company, MOSSO and more. https://thewestfieldnews.com/arts-beat-dec-7-13-2021/

Westfield News Reviews: It's A Wonderful Life and White Christmas

My Westfield News reviews: happy holiday fare. "It's A Wonderful Life: A Radio Play" at Hartford Stage and "White Christmas" at Berkshire Theatre Group. https://thewestfieldnews.com/review-theaters-delight-with-adaptations-of-holiday-classic-films/

On The Mark TV/Radio 12/08/21

PROGRAM NOTE: New “On The Mark” WED 8AM on WCPC15 and 89.5fm/WSKB. The ArtsHub Virtual Summit provides resources for the creative economy. Dee Boyle-Clapp, Justin Beatty, Blair Winans and Dramatic Health’s Sean Moloney explain. And Westfield State’s Jacob Batista talks about an important community service project. Watch! Listen! Stream! https://www.youtube.com/watch?v=3PRcREeJUeI